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blackstone mats for under grill

Worth a look

Shows demand growing +178.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 97Conversion 78Competition 23Returns 69Price range 94Avg price 95Brand share 41Review moat 49Quality gap 45

Growth

Incredible+178.7%

90-day search growth — must beat 0% to launch

Avg price

Incredible$26.72

avg listing price — sweet spot $15–$100

Price range

Great$14.72–$41.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Returns

Good2.2%

return rate — above 5% kills the launch gate

Review moat

Okay1,573.85

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Market size

Okay$117K

$117K/yr · 57K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Signals Trending

According to Flapen's Amazon United States niche tracking, blackstone mats for under grill is a $117K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

blackstone mats for under grill market data

Units sold / yr
4K–5K
avg 250–500/product
Revenue / yr
$107K–$134K
units × avg price
Conversion rate
7.8%
Avg BSR
#23
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
5.1%
Avg brand age
25 months
Avg seller age
150 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

15

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

14%

  • rumlick47%
  • Qoksvut10%
  • TOHONFOO8%
  • UBeesize8%
  • Protebox7%
  • Cuisinart6%
  • Open — no brand owns it (4 brands, 14%)

Demand

Weekly Amazon search volume, last 19 weeks — +178.7% search growth over the last 90 days.
3K2KSpike '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Top blackstone mats for under grill search terms

  • blackstone mats for under grill22K/yr
  • blackstone floor mat8K/yr
  • blackstone grill mat for under grill7K/yr
  • blackstone griddle floor mat4K/yr
  • mat for blackstone grill4K/yr
  • mat for under blackstone griddle3K/yr
  • grill mat for blackstone3K/yr
  • blackstone under grill mat3K/yr
  • blackstone matt for under grill3K/yr
All search terms

Top blackstone mats for under grill products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$18K30%$35K45%$53K60%$70K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about blackstone mats for under grill

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall15%

“Fits perfectly”

Ease Of Cleaning14%

“Easy clean”

Quality-Overall14%

“It is nice quality and very easy to use and clean”

Grilling12%

“A practical and high-quality addition to any grilling setup”

Advertised Vs Actual Product9%

“As advertised”

Durability6%

“Very durable”

Value For Money5%

“worth the money”

Material Quality4%

“The material feels durable”

Ease Of Use2%

“Easy to use”

Gifting Purpose2%

“Great gift idea”

What buyers complain about

Thickness21%

“Material is a thicker rubber like”

Quality-Overall11%

“Disappointed in quality”

Size-Overall9%

“It was too big”

Strength6%

“Thin and flimsy”

Thin6%

“Extremely thin”

Grilling4%

“it melted right through the grill mat”

Material Quality4%

“cheap material”

Value For Money3%

“not at this price point”

Weight Light3%

“I expected something heavier”

Durability2%

“I dont see this lasting long at all”

Top return reasons

Size-Overall29%
Grilling19%
Material Quality10%
Thin10%
Advertised Vs Actual Product5%
Thickness5%
Quality-Overall4%
Strength3%
Value For Money3%
Color2%

Common questions

Is blackstone mats for under grill profitable to sell on Amazon United States?
The niche generates $117K/yr across 13 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +178.7%. Flapen's verdict: Worth a look (57/100).
How competitive is the blackstone mats for under grill niche?
10 brands and 15 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in blackstone mats for under grill?
Top complaints mined from reviews: Thickness, Quality-Overall, Size-Overall. The return rate is 2.2%.
What does it cost to enter the blackstone mats for under grill niche?
Listings span $14.72–$41.44; the average listing price is $26.72 (sweet spot $15–$100). The average incumbent carries 1,574 reviews — the moat a new listing must climb.