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Blackstone Griddle

Maybe

Shoppers spend an estimated $15.1M a year here. But the top 5 brands take 100% of clicks, so Blackstone Griddle is a Maybe.

Flapen Score
52
52 / 100
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Market size
$15.1M/yr8.8M searches / yr
90-day growth
+95.2%search demand this quarter
Competition
61%top-5 click share · 5 brands · 77 sellers

Flapen Score

Blackstone Griddle against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Blackstone Griddle is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blackstone Griddle market on Amazon at a glance

Shoppers on Amazon United States searched for Blackstone Griddle 8.8M times last year and spent an estimated $15.1M. All 5 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 8.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +95.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15.1M a year.

Searches, last 12 months
8.8M
Growth, 90 days vs prior 90
+95.2%
Conversion, latest week
0.8%
Market size, estimated
$15.1Ma year
Peak month
June3.9× the quietest month
Top search term
blackstone griddle3.0M searches a year

02 · Price

A sale here is worth $217.53.

Listings sell for $217.53 on average, from $7.33 to $459.24. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $217.53 that is $653K to $870K a year per listing.

Average price
$217.53above the $15 to $100 sweet spot
Price range
$7.33–$459.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$653K–$870K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Grills & Smokers. It carries 2,709 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#68in Grills & Smokers
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
2,709per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Blackstone Griddle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

77

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

0%

  • Brand 180%
  • Brand 211%
  • Brand 35%
  • Brand 42%
  • Brand 51%

Demand

Blackstone Griddle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600K400KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.9×

Search terms

Top Blackstone Griddle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blackstone griddle3.0M/yr
  • blackstone2.1M/yr
  • blackstone grill1.6M/yr
  • flat top grill568K/yr
  • black stone grille247K/yr
  • outdoor griddle168K/yr
  • black stone213K/yr
  • propane griddle137K/yr
  • griddle grill134K/yr
  • gas griddle123K/yr

Reviews and returns

What reviews say buyers love and hate about Blackstone Griddle

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Rusts/Corrodes”
0.7%of orders come back
“some are rusting”
A buyer, on “Rusts/Corrodes”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blackstone Griddle questions

Answered from the same tracked data.