Black Lava Rock

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +60.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

50K

Growth, 90 days vs prior 90

+60.1%

Conversion, latest week

5.9%

Market size, estimated

$63Ka year

Peak month

May2.4× the quietest month

Top search term

black lava rock38K searches a year

Listings sell for $21.27 on average, from $9.37 to $45.66. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.27 that is $2K to $5K a year per listing.

Average price

$21.27inside the $15 to $100 sweet spot

Price range

$9.37–$45.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.1%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #195 within Soils, Mulches & Planting Media. It carries 943 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

8.1%

Average rank

#195in Soils, Mulches & Planting Media

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

943per listing

Listings tracked

36

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months