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Black Flag Bug Zapper

Maybe

Search demand grew +211.9% this quarter. But the top 5 brands take 100% of clicks, so Black Flag Bug Zapper is a Maybe.

Flapen Score
51
51 / 100
Ranks 5,822 of 8,839 Patio, Lawn & Garden niches · −5 vs the category median of 56
Market size
$866K/yr132K searches / yr
90-day growth
+211.9%search demand this quarter
Competition
89%top-5 click share · 3 brands · 29 sellers

Flapen Score

Black Flag Bug Zapper against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Black Flag Bug Zapper is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Flag Bug Zapper market on Amazon at a glance

Shoppers on Amazon United States searched for Black Flag Bug Zapper 132K times last year and spent an estimated $866K. All 3 brands take every click. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +211.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $866K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
+211.9%
Conversion, latest week
6.3%
Market size, estimated
$866Ka year
Top search term
flowtron bug zapper43K searches a year

02 · Price

A sale here is worth $103.81.

Listings sell for $103.81 on average, from $24.21 to $272.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $103.81 that is $104K to $130K a year per listing.

Average price
$103.81above the $15 to $100 sweet spot
Price range
$24.21–$272.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$104K–$130K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #177 within Bug Zappers. It carries 9,167 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
78%
Out of stock, average day
0.0%
Average rank
#177in Bug Zappers
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
9,167per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Black Flag Bug Zapper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

29

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 28%
  • Brand 35%
  • Open — no brand owns it (0%)

Search terms

Top Black Flag Bug Zapper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flowtron bug zapper43K/yr
  • black flag bug zapper41K/yr
  • flowtron bug zapper outdoor20K/yr
  • flowtron16K/yr
  • flowtron bk-40d6K/yr
  • black flag bug zapper outdoor2K/yr
  • flowtron bk 40d2K/yr
  • bug zapper black flag3K/yr

Reviews and returns

What reviews say buyers love and hate about Black Flag Bug Zapper

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Pest/Insect Control”
32%of negative reviews mention “Pest/Insect Control”
3.1%of orders come back
“Does not kill flies”
A buyer, on “Pest/Insect Control”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Flag Bug Zapper questions

Answered from the same tracked data.