black eyed susan seeds
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good807.63avg incumbent reviews — the moat a new listing must climb
Growth
Good+46.1%90-day search growth — must beat 0% to launch
Brand share
Good70%top-5 brand share — brands hold most of the demand
Price range
Okay$4.37–$21.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay$154K$154K/yr · 166K searches
Avg price
Bad$8.13avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, black eyed susan seeds is a $154K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 61/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
black eyed susan seeds market data
- Units sold / yr
- 20K–25K
- avg 1,000–1,250/product
- Revenue / yr
- $163K–$203K
- units × avg price
- Conversion rate
- 11.4%
- Avg BSR
- #540
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 95%
- Out of stock
- 1.2%
- Avg brand age
- 54 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
17
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
24%
- SWEET YARDS20%
- PLANTMEW20%
- Fruivity11%
- NatureZ Edge10%
- KVITER9%
- FAMILY SOWN6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +46.1% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 9.7×
Top black eyed susan seeds search terms
- black eyed susan seeds85K/yr
- black eyed susan22K/yr
- blackeyed susan flower seeds13K/yr
- black eye susan seeds11K/yr
- black eyed susan seeds perennial11K/yr
- black eyed susans6K/yr
- black-eyed susan seeds5K/yr
- black eyes susan seeds5K/yr
- black-eyed susan3K/yr
- black eye susan3K/yr
Top black eyed susan seeds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Black Eyed Susan Seeds for Planting | 30 000+ Heirloom Seeds Flower Seeds for Garden Borders & Containers | Sunflower Companion Wildflower Seeds to Attract Pollinators
PLANTMEW$6.103.9★144 rev
Black Eyed Susan Seeds Extra Large Packet Over 100 000 Open Pollinated Non-GMO Wildflower Seeds Rudbeckia hirta
SWEET YARDS$8.404.2★1,453 rev
Black Eyed Susan Seeds for Planting 5000 Seeds Giving You Beautiful Black Eyed Susan Flowers Non-GMO Heirloom Seed Varieties
NatureZ Edge$6.104.1★2,236 rev
KVITER 10 000 Black Eyed Susan Seeds for Planting (Rudbeckia hirta) Gloriosa Daisy Wildflower Seed Heirloom Non-GMO Flower Seeds to Plant Outside & Inside Borders Containers
KVITER$6.224.0★2,668 rev
48000+ Black Eyed Susan Seeds for Planting Perennial Wildflower Seeds for Pollinator Gardens Heirloom Flower Seeds to Plant Outside & Inside Borders Containers Rudbeckia hirta
Fruivity$5.874.0★219 rev
Newest
by launch date
SVI 7500 Black Eyed Susan Seeds (Rudbeckia Hirta) Black-Eyed Susan Wildflower Seed Packets Bulk Rudbeckia Daisy Flower Seeds for Outside & Indoor Flower Garden Containers
SVI$5.36616 rev
48000+ Black Eyed Susan Seeds for Planting Perennial Wildflower Seeds for Pollinator Gardens Heirloom Flower Seeds to Plant Outside & Inside Borders Containers Rudbeckia hirta
Fruivity$5.87219 rev
120 000+ Black Eyed Susan Seeds for Planting Perennial Wildflower Seeds for Pollinator Gardens Heirloom Flower Seeds to Plant Outside & Inside Borders Containers Rudbeckia hirta
Fruivity$8.74219 rev
Black Eyed Susan Seeds for Planting | 30 000+ Heirloom Seeds Flower Seeds for Garden Borders & Containers | Sunflower Companion Wildflower Seeds to Attract Pollinators
PLANTMEW$6.10144 rev
KVITER 10 000 Black Eyed Susan Seeds for Planting (Rudbeckia hirta) Gloriosa Daisy Wildflower Seed Heirloom Non-GMO Flower Seeds to Plant Outside & Inside Borders Containers
KVITER$6.222,668 rev
Trending
90-day click momentum48000+ Black Eyed Susan Seeds for Planting Perennial Wildflower Seeds for Pollinator Gardens Heirloom Flower Seeds to Plant Outside & Inside Borders Containers Rudbeckia hirta
Fruivity$5.874.0★
SVI 7500 Black Eyed Susan Seeds (Rudbeckia Hirta) Black-Eyed Susan Wildflower Seed Packets Bulk Rudbeckia Daisy Flower Seeds for Outside & Indoor Flower Garden Containers
SVI$5.364.0★
Black Eyed Susan - Large 1 Ounce Packet - 100 000 Flower Seeds for Planting - Rudbeckia hirta
FAMILY SOWN$8.854.2★
Seed Needs Black Eyed Susan Seeds 120 000 Seeds 1.5 Ounce Bulk Pack
Seed Needs$6.434.2★
Black Eyed Susan Seeds for Planting | 30 000+ Heirloom Seeds Flower Seeds for Garden Borders & Containers | Sunflower Companion Wildflower Seeds to Attract Pollinators
PLANTMEW$6.103.9★
What buyers say about black eyed susan seeds
What buyers praise and complain about, mined from review topics.What buyers love
“Healthy plants”
“the quality of the seeds is great”
“Well worth the purchase”
“They are simple to work with”
“Its what I wanted”
“Lots of color”
“Bright and easy garden favorite”
“consistent in size”
“the instructions included are clear”
“Nice big size root ball not too wet or dry, just right”
What buyers complain about
“Poor germination”
“Tiny package”
“Spring. Nothing grew”
“waste of money”
“Follow directions nothing came up”
“Poor seed quality”
“what a waste of time, energy and money”
“Cold temperatures make direct sowing impractical right now”
“Maybe they are old”
“I felt deceived by this description”
Top return reasons
Common questions
- Is black eyed susan seeds profitable to sell on Amazon United States?
- The niche generates $154K/yr across 19 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +46.1%. Flapen's verdict: Worth a look (61/100).
- How competitive is the black eyed susan seeds niche?
- 16 brands and 17 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in black eyed susan seeds?
- Top complaints mined from reviews: Plant Growth, Size-Overall, Functionality-Overall. The return rate is 0.2%.
- When does demand for black eyed susan seeds peak?
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 9.7× the quietest.
- What does it cost to enter the black eyed susan seeds niche?
- Listings span $4.37–$21.73; the average listing price is $8.13 (sweet spot $15–$100). The average incumbent carries 808 reviews — the moat a new listing must climb.