Bird Nesting Material

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -78.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $389K a year.

Searches, last 12 months

444K

Growth, 90 days vs prior 90

-78.9%

Conversion, latest week

6.4%

Market size, estimated

$389Ka year

Peak month

March11.2× the quietest month

Top search term

bird nesting material109K searches a year

Listings sell for $13.75 on average, from $5.93 to $20.95. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $13.75 that is $10K to $14K a year per listing.

Average price

$13.75under the $15 to $100 sweet spot

Price range

$5.93–$20.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$10K–$14K

Returns

0.8%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #125 within Backyard Birding & Wildlife. It carries 382 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

4.3%

Average rank

#125in Backyard Birding & Wildlife

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

382per listing

Listings tracked

34

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months