Bird Nesting Material
MaybeAn estimated 0.8% of orders come back. But demand is soft, at -78.9% this quarter, so Bird Nesting Material is a Maybe.
- Flapen Score
- 59 / 100Top 36% of 8,839 Patio, Lawn & Garden niches · +3 vs the category median of 5659
- Market size
- $389K/yr444K searches / yr
- 90-day growth
- -78.9%search demand this quarter
- Competition
- 45%top-5 click share · 27 brands · 61 sellers
Flapen Score
Bird Nesting Material against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Bird Nesting Material is stronger. Inside it, weaker.
Market
The Bird Nesting Material market on Amazon at a glance
Shoppers on Amazon United States searched for Bird Nesting Material 444K times last year and spent an estimated $389K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 6.4% of those searches ended in a purchase.
Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -78.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $389K a year.
- Searches, last 12 months
- 444K
- Growth, 90 days vs prior 90
- -78.9%
- Conversion, latest week
- 6.4%
- Market size, estimated
- $389Ka year
- Peak month
- March11.2× the quietest month
- Top search term
- bird nesting material109K searches a year
02 · Price
A sale here is worth $13.75.
Listings sell for $13.75 on average, from $5.93 to $20.95. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $13.75 that is $10K to $14K a year per listing.
- Average price
- $13.75under the $15 to $100 sweet spot
- Price range
- $5.93–$20.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $10K–$14K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #125 within Backyard Birding & Wildlife. It carries 382 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 4.3%
- Average rank
- #125in Backyard Birding & Wildlife
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 382per listing
- Listings tracked
- 34
04 · Newcomers
2 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Bird Nesting Material products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 rising
Sellers
61
Top-5 brand share
60%
Top 20: 93%
Top-5 click share
45%
Top 20: 84%
Open market
36%
- Brand 125%
- Brand 212%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 64%
Demand
Bird Nesting Material search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 11.2×
Search terms
Top Bird Nesting Material search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bird nesting material109K/yr
- hummingbird nesting material23K/yr
- bird nesting material holder53K/yr
- nesting material for wild birds17K/yr
- alpaca fiber bird nesting heart48K/yr
- bird nesting13K/yr
- bird nest material9K/yr
- parakeet nesting material7K/yr
- nesting balls for birds7K/yr
- nesting material8K/yr
Reviews and returns
What reviews say buyers love and hate about Bird Nesting Material
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bird Nesting Material questions
Answered from the same tracked data.