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Bird Kite

Pass

Bird Kite scores 65 out of 100, a Pass. Shoppers spend an estimated $47K a year here, search demand grew +80.6% this quarter, and an estimated 1.6% of orders come back.

Flapen Score
65
65 / 100
Top 16% of 8,839 Patio, Lawn & Garden niches · +9 vs the category median of 56
Market size
$47K/yr40K searches / yr
90-day growth
+80.6%search demand this quarter
Competition
47%top-5 click share · 16 brands · 27 sellers

Flapen Score

Bird Kite against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Bird Kite is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bird Kite market on Amazon at a glance

Shoppers on Amazon United States searched for Bird Kite 40K times last year and spent an estimated $47K. The top 5 brands take 78% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +80.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
+80.6%
Conversion, latest week
4.3%
Market size, estimated
$47Ka year
Peak month
May8.7× the quietest month
Top search term
bird kite18K searches a year

02 · Price

A sale here is worth $26.97.

Listings sell for $26.97 on average, from $13.31 to $41.65. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.97 that is $0 to $3K a year per listing.

Average price
$26.97inside the $15 to $100 sweet spot
Price range
$13.31–$41.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #334 within Garden Sculptures & Statues. It carries 295 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
1.2%
Average rank
#334in Garden Sculptures & Statues
Average rating
3.84 starsAmazon United States average 4.42 stars
Average reviews
295per listing
Listings tracked
34

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
53 months

Products

Top Bird Kite products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

27

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

47%

Top 20: 85%

Open market

18%

  • Brand 126%
  • Brand 223%
  • Brand 313%
  • Brand 412%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (10 brands, 18%)

Demand

Bird Kite search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 8.7×

Search terms

Top Bird Kite search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bird kite18K/yr
  • hawk kite bird scarer with pole4K/yr
  • bird kites to scare birds on pole5K/yr
  • hawk kite6K/yr
  • bird kites4K/yr
  • bird deterrent kite3K/yr

Reviews and returns

What reviews say buyers love and hate about Bird Kite

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Durability”
1.6%of orders come back
“Fell apart”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bird Kite questions

Answered from the same tracked data.