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Bird House Pole

Pass

Bird House Pole scores 74 out of 100, a Pass. Shoppers spend an estimated $562K a year here, search demand grew +52.9% this quarter, and an estimated 1.6% of orders come back.

Flapen Score
74
74 / 100
Top 3% of 8,839 Patio, Lawn & Garden niches · +18 vs the category median of 56
Market size
$562K/yr534K searches / yr
90-day growth
+52.9%search demand this quarter
Competition
29%top-5 click share · 40 brands · 52 sellers

Flapen Score

Bird House Pole against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Bird House Pole is stronger. Inside it, weaker.

74Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bird House Pole market on Amazon at a glance

Shoppers on Amazon United States searched for Bird House Pole 534K times last year and spent an estimated $562K. The top 5 brands take 33% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 74 out of 100, a Pass.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 534K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +52.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $562K a year.

Searches, last 12 months
534K
Growth, 90 days vs prior 90
+52.9%
Conversion, latest week
3.3%
Market size, estimated
$562Ka year
Peak month
May5.0× the quietest month
Top search term
bird house pole105K searches a year

02 · Price

A sale here is worth $32.09.

Listings sell for $32.09 on average, from $9.94 to $71.96. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $32.09 that is $3K to $8K a year per listing.

Average price
$32.09inside the $15 to $100 sweet spot
Price range
$9.94–$71.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #171 within Backyard Birding & Wildlife. It carries 1,091 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
98%
Out of stock, average day
4.3%
Average rank
#171in Backyard Birding & Wildlife
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,091per listing
Listings tracked
59

04 · Newcomers

18 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
18Amazon's first-year sales bar
Average brand age
33 months

Products

Top Bird House Pole products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

40 falling

Sellers

52

Top-5 brand share

33%

Top 20: 79%

Top-5 click share

29%

Top 20: 65%

Open market

62%

  • Brand 111%
  • Brand 27%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Bird House Pole search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 5.0×

Search terms

Top Bird House Pole search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bird house pole105K/yr
  • bird feeder pole squirrel proof91K/yr
  • standing bird feeder47K/yr
  • birdhouse pole43K/yr
  • bird feeding station45K/yr
  • bird feeder station23K/yr
  • bird feeding station for outdoors23K/yr
  • bird house poles for outdoors26K/yr
  • bird feeder on pole20K/yr
  • bird pole16K/yr

Reviews and returns

What reviews say buyers love and hate about Bird House Pole

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Strength”
17%of negative reviews mention “Strength”
1.6%of orders come back
“Not Sturdy”
A buyer, on “Strength”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bird House Pole questions

Answered from the same tracked data.