bird bell
Worth a lookShows low returns (0.1%), but soft demand (-11.4% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$17.81avg listing price — sweet spot $15–$100
Price range
Great$4.11–$69.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good858.21avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad$85K$85K/yr · 67K searches
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bird bell is a $85K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
bird bell market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $107K–$142K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #300
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 69%
- Out of stock
- 4.3%
- Avg brand age
- 55 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
64
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
51%
Top 20: 93%
Open market
8%
- Mr. Bird35%
- Pine Tree Farms24%
- Kaytee19%
- Audubon Park7%
- gardmate3%
- Flockin'3%
- Open — no brand owns it (8 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -11.4% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.4×
Top bird bell search terms
- bird seed bell28K/yr
- bird seed bells for outside wild birds13K/yr
- bird bell9K/yr
- bird seed bells7K/yr
- hanging bird food4K/yr
- hanging bird seed4K/yr
- seed bell3K/yr
Top bird bell products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pine Tree Farms 1320 Mixed Seed Bell with Net 16-Ounce
Pine Tree Farms$9.103.4★622 rev
Mr. Bird All Season Fruit & Nut Bird Seed Bell 6-Pack 14lbs
Mr. Bird$34.744.1★410 rev
Kaytee Wild Bird Sunflower Treat Bell
Kaytee$8.614.1★97 rev
Bird Seed Bell 16 oz Fruit Berry Nut
Pine Tree Farms$9.513.6★431 rev
Mr. Bird All Season Fruit & Nut Bird Seed Bell 4-Pack 14lbs
Mr. Bird$27.674.1★410 rev
Newest
by launch date
Pine Tree Farms Le Petit Bird Seed Wreath for Wild Birds Makes a Great Gift for Bird Lovers! 1.25 lb.
Pine Tree Farms$15.0083 rev
Hot Pepper Bird Seed Bell Squirrel Proof Spicy Bird Seed Treat Attracts Cardinals Woodpeckers Blue Jays Chickadees & Songbirds Long Lasting Hot Birdseed All Natural No Filler USA Made
Flockin'$16.8764 rev
Gardmate Bird Seed Bell Feeder with Hanging Rod S-8 Seed Cake Metal Bell Feeders for Outdoors Eco-Friendly Green Ready to Hang for Chickadees Finches S-8 Seed Cake Bell Feeder
gardmate$14.9119 rev
Gardmate 2PCS Bird Seed Bell Feeder with Hanging Rod S-8 Seed Cake Metal Bell Feeders for Outdoors Eco-Friendly Green Ready to Hang for Chickadees Finches S-8 Seed Cake Bell Feeder
gardmate$27.3516 rev
MorningRo 2 Pcs Bird Seed Bell Feeders S-8 Seed Cake Bell Wild Bird Feeder Outdoor Garden Cages Hanger with Stainless Steel Chain for Outside
MorningRo$26.3452 rev
Trending
90-day click momentum
Petall Bird Stainless Steel Bell Sweet Sound Hanging Bell - Toy Gift Bell for Parrots African Greys Macaws Cockatiels Squirrel Pigeon Lovebird
Petall$8.414.7★
Beaus Bells 2 Extra Loud Cat & Dog Bells | Pet Tracker | Save Birds & Wildlife | Luxury Handmade Copper (Medium)
Beau's Bells$16.854.6★
Mr. Bird All Season Fruit & Nut Bird Seed Bell 6-Pack 14lbs
Mr. Bird$34.744.1★
Mr. Bird Bugs Nuts & Fruit Wild Bird Seed Bell 2-Pack 12.5 oz
Mr. Bird$18.004.1★
Hot Pepper Bird Seed Bell Squirrel Proof Spicy Bird Seed Treat Attracts Cardinals Woodpeckers Blue Jays Chickadees & Songbirds Long Lasting Hot Birdseed All Natural No Filler USA Made
Flockin'$16.874.1★
What buyers say about bird bell
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Birds enjoy them”
“Good Deal”
“Easy to use”
“As advertised”
“Size is good”
“it never completely broke apart”
“My Budgies favorite toy she loves picking one up”
“color awesome”
“Perfect for winter”
What buyers complain about
“It fell apart”
“Overpriced”
“Size keeps shrinking”
“Poor quality product”
“Seeds are very hard”
“Bird cakes are very hard and dry”
“Infested with Larvae”
“Unusable”
“It is advertised as a hanging seed bell. No way to do that. Tried to get a refund. No customer support.”
“It has a weird smell too”
Top return reasons
Common questions
- Is bird bell profitable to sell on Amazon United States?
- The niche generates $85K/yr across 29 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.4%. Flapen's verdict: Worth a look (53/100).
- How competitive is the bird bell niche?
- 14 brands and 64 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in bird bell?
- Top complaints mined from reviews: Durability, Value For Money, Size-Overall. The return rate is 0.1%.
- When does demand for bird bell peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 5.4× the quietest.
- What does it cost to enter the bird bell niche?
- Listings span $4.11–$69.09; the average listing price is $17.81 (sweet spot $15–$100). The average incumbent carries 858 reviews — the moat a new listing must climb.