beach umbrella stand
Worth a lookShows demand growing +126.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+126.4%90-day search growth — must beat 0% to launch
Avg price
Incredible$27.44avg listing price — sweet spot $15–$100
Price range
Great$10.60–$90.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,357.45avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Good3.0%return rate — above 5% kills the launch gate
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$84K$84K/yr · 99K searches
According to Flapen's Amazon United States niche tracking, beach umbrella stand is a $84K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 60/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
beach umbrella stand market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $82K–$110K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #2,988
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 86%
- Out of stock
- 6.1%
- Avg brand age
- 39 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
28
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
50%
Top 20: 91%
Open market
22%
- AMMSUN35%
- MILIMOLI21%
- weallbuy7%
- Qiilu6%
- AMGSH5%
- Gamiu4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +126.4% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 15.9×
Top beach umbrella stand search terms
- beach umbrella stand37K/yr
- portable umbrella stand15K/yr
- beach umbrella base10K/yr
- beach umbrella stand base8K/yr
- portable umbrella base7K/yr
- umbrella tripod stand6K/yr
- umbrella tripod5K/yr
- tommy bahama umbrella stand5K/yr
- umbrella stand portable4K/yr
- sport brella stand3K/yr
Top beach umbrella stand products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Foldable Portable Beach Umbrella Stand-Portable Patio Umbrella Base Holder Outdoor Sunshade Anchor Size PLUS Thickened Rust Free Tempered Iron Umbrella Stand for Courtyard Swimming Pool Beach Grass
MILIMOLI$20.794.3★1,138 rev
AMMSUN Foldable Portable Beach Umbrella Stand-Portable Patio Umbrella Base Holder Outdoor Sunshade Anchor with Weight Bag Rust Free Tempered Iron Umbrella Stand for Courtyard Garden Beach Grass
AMMSUN$24.444.5★322 rev
AMMSUN Foldable Portable Beach Umbrella Stand-Portable Patio Umbrella Base Holder Iron Patio Umbrella Stand for Courtyard Garden Beach Grass (Black)
AMMSUN$24.184.5★322 rev
AMMSUN Beach Umbrella Sand Anchor Heavy Duty Outdoor Umbrellas Base with 5 Spiral Screw Universal & One Size Fits Most Beach Umbrella Safe Umbrella Holder Stand Ideal for Strong Winds White
AMMSUN$16.454.5★1,946 rev
Beach Umbrella Stand Base Portable Foldable Sun Umbrella Stand White Triangular Iron Support Base for Patio Beach Garden Camping Fishing Outdoor Sunshade Stand
Qiilu$24.743.8★43 rev
Newest
by launch date
NATGAI Foldable Umbrella Base with Weight Bag Portable Beach Umbrella Stand Outdoor Patio Umbrella Stand Base In-Ground Umbrella Holder for Beach Garden Grass Courtyard
NATGAI$18.094 rev
QWORK Umbrella Base Holder Heavy-Duty Beach Umbrella Stand with Extra Weight Bag for Umbrellas Flags
QWORK$18.835 rev
AMGSH Portable Beach Umbrella Stand Foldable Umbrella Stand Adjustable Patio Umbrella Base Holder with Weight Bag Sunshade Holder for Beach Outdoor Courtyard Beach
AMGSH$20.4119 rev
Gamiu Heavy Duty Foldable Portable Beach Umbrella Stand - Portable Beach Umbrella Base Holder Adjustable for Courtyard Garden Grass Pool & Outdoor Use
Gamiu$19.8981 rev
JEAREY 81.5lb Max Capacity Patio Umbrella Stand Outdoor Umbrella Base Water Filled Stand Heavy Duty Market Umbrella Holder for Patio Deck Poolside (Black)
JEAREY$25.781,379 rev
Trending
90-day click momentumNATGAI Foldable Umbrella Base with Weight Bag Portable Beach Umbrella Stand Outdoor Patio Umbrella Stand Base In-Ground Umbrella Holder for Beach Garden Grass Courtyard
NATGAI$18.093.7★
KiKiHeim Patio Umbrella Stand Outdoor Base Portable Foldable Beach Umbrella Stand Rust Free Tempered Iron Umbrella Base Holder White
KiKiHeim$21.384.0★
DECOHS 1 Set Beach Umbrella Base Weight- 600D Oxford Cloth Sun Umbrella Fillable Weights Sand Bags- Heavy Duty Beach Umbrella Stand Sand Anchor for Outdoor Patio Garden
DECOHS$15.684.4★
weallbuy Beach Umbrella Sand Anchor with 4 Legs Removable Portable Umbrella Base Adjustable Heavy-Duty Metal Sun Holder Outdoor Parasol Stand for Beach Grass and Sand
weallbuy$16.343.9★
BACKYARD EXPRESSIONS PATIO HOME GARDEN 911554 21 Pound Umbrella Base Bronze
BACKYARD EXPRESSIONS PATIO · HOME · GARDEN$36.284.4★
What buyers say about beach umbrella stand
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality for price paid”
“the base seems sturdy”
“Exactly what I needed”
“Good value”
“Easy to use”
“Great fit”
“Very easy to assemble”
“Seems durable”
“Its heavier than I thought which is a big plus”
“Nice and aesthetically appealing”
What buyers complain about
“Bigger than I thought”
“Didnt last”
“they definitely need to do better quality control”
“a little wobbly”
“Bulky”
“price is too high for what you get”
“powder coat rusted”
“doesn't match the listing”
“Not working”
“Theres no assembly”
Top return reasons
Common questions
- Is beach umbrella stand profitable to sell on Amazon United States?
- The niche generates $84K/yr across 29 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +126.4%. Flapen's verdict: Worth a look (60/100).
- How competitive is the beach umbrella stand niche?
- 20 brands and 28 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in beach umbrella stand?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 3.0%.
- When does demand for beach umbrella stand peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 15.9× the quietest.
- What does it cost to enter the beach umbrella stand niche?
- Listings span $10.60–$90.53; the average listing price is $27.44 (sweet spot $15–$100). The average incumbent carries 1,357 reviews — the moat a new listing must climb.