Beach Umbrella Sand Anchor

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +361.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $291K a year.

Searches, last 12 months

348K

Growth, 90 days vs prior 90

+361.6%

Conversion, latest week

4.4%

Market size, estimated

$291Ka year

Peak month

July26.5× the quietest month

Top search term

beach umbrella sand anchor170K searches a year

Listings sell for $19.09 on average, from $12.36 to $39.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $19.09 that is $10K to $14K a year per listing.

Average price

$19.09inside the $15 to $100 sweet spot

Price range

$12.36–$39.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$10K–$14K

Returns

3.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #212 within Umbrellas & Shade. It carries 1,114 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

6.6%

Average rank

#212in Umbrellas & Shade

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,114per listing

Listings tracked

19

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months