Beach Door Mats

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +62.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

+62.1%

Conversion, latest week

2.5%

Market size, estimated

$62Ka year

Peak month

June3.7× the quietest month

Top search term

coastal door mat19K searches a year

Listings sell for $22.33 on average, from $10.56 to $88.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $22.33 that is $0 to $2K a year per listing.

Average price

$22.33inside the $15 to $100 sweet spot

Price range

$10.56–$88.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #7,064 within Doormats. It carries 1,416 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#7,064in Doormats

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

1,416per listing

Listings tracked

81

25 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months