bat guano
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$45.51avg listing price — sweet spot $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Growth
Good+49.1%90-day search growth — must beat 0% to launch
Price range
Good$9.30–$177.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$273K$273K/yr · 81K searches
Review moat
Okay2,359.29avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, bat guano is a $273K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jan. Verdict: Worth a look — 56/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
bat guano market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $228K–$273K
- units × avg price
- Conversion rate
- 7.4%
- Avg BSR
- #997
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 71%
- Out of stock
- 7.1%
- Avg brand age
- 85 months
- Avg seller age
- 160 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
44
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
13%
- Down To Earth All Natural Fertilizers60%
- FoxFarm10%
- The Guano Company5%
- SSK4%
- Dr. Earth4%
- True Organic4%
- Open — no brand owns it (6 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +49.1% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top bat guano search terms
- bat guano39K/yr
- bat guano organic fertilizer22K/yr
- bat guano fertilizer6K/yr
- guano7K/yr
- guano fertilizer5K/yr
- bat guano for cannabis2K/yr
Top bat guano products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Down To Earth All Natural Fertilizers Organic Bat Guano - High Nitrogen Plant Food for Vegetative Growth 7-3-1 0.25 lb
Down To Earth All Natural Fertilizers$9.304.7★3,536 rev
Down To Earth All Natural Fertilizers Organic Bat Guano - High Nitrogen Plant Food for Vegetative Growth 7-3-1 2 lb
Down To Earth All Natural Fertilizers$21.394.7★3,536 rev
Down To Earth All Natural Fertilizers Organic Bat Guano - High Nitrogen Plant Food for Vegetative Growth 7-3-1 10 lb
Down To Earth All Natural Fertilizers$54.974.6★81 rev
FoxFarm Happy Frog Cavern Culture Bat Guano Fertilizer - 1-12-0 Blend of Rock Phosphate Seabird Guano for Bud and Flower Development - Encourages Delicious Tasting Fruits & Vegetables - 4 lb
FoxFarm$20.914.7★382 rev
Hydrofarm GUBS128C Super Bat Budswel Organic Hydroponic Liquid Nutrient Solution for Strong Blooms in Garden Soil Flowers and Plants 1 Gallon
The Guano Company$44.704.6★401 rev
Newest
by launch date
Hakusoh Baseball Bat Fungo Equipment Wood 37 Spark Power
HAKUSOH$50.4546 rev
Miken MV-1 13 Maxload Dual Stamp 240 Slow Pitch Softball Bat: MPMVB 34 27 oz.
Miken$177.31155 rev
Axe Bat 2023 Avenge Pro Hybrid (-10 2-5/8) USA Baseball Bat 3-Piece Hybrid Red/Black (31 / 21 oz.)
Axe$110.6477 rev
SSK Z9 Professional Edge Comp Coaches Wood Fungo Bat 33 35 37 - Baseball & Softball 22+ Colors - 60 Day Warranty (35 Natural/Royal/Red)
SSK$84.97110 rev
True Organic Seabird Guano Organic Fertilizer for Abundant Fruits Flowers Vegetables and Foliage 4lb Bag Covers 70 Sq. Ft.
True Organic$13.24163 rev
Trending
90-day click momentum
BB-W Wooden baseball bat size 30 (76 2 cm)
BARNETT$27.664.4★
SSK Z9 Professional Edge Comp Coaches Wood Fungo Bat 33 35 37 - Baseball & Softball 22+ Colors - 60 Day Warranty (35 Natural/Royal/Red)
SSK$84.974.3★
Axe Bat 2023 Avenge Pro Hybrid (-10 2-5/8) USA Baseball Bat 3-Piece Hybrid Red/Black (31 / 21 oz.)
Axe$110.644.3★
Hakusoh Baseball Bat Fungo Equipment Wood 37 Spark Power
HAKUSOH$50.454.4★
Miken MV-1 13 Maxload Dual Stamp 240 Slow Pitch Softball Bat: MPMVB 34 27 oz.
Miken$177.314.5★
What buyers say about bat guano
What buyers praise and complain about, mined from review topics.What buyers love
“My plants grow so well”
“Very consistent and great quality”
“Easy to use”
“at a fair price”
“100% Exactly What I Wanted”
“Easy to add to a watering can”
“Effective”
“No small which is great”
“Otherwise, it's very useful to cover a larger area when used in a hose-end sprayer that automatically mixes the solution with water when you set the proportion per gallon on the dial. I use a model by Ortho”
“It works great”
What buyers complain about
“had no idea gnat eggs could live in Organic Liquid Fertilizer”
“so far I am not happy with the amount you get for the price I just paid”
“Raisin box is bigger than this”
“Poor sticker placement”
“Dusty dusty dusty”
“will not rotate”
“The roller does not work”
“I just wish it lasted longer”
Top return reasons
Common questions
- Is bat guano profitable to sell on Amazon United States?
- The niche generates $273K/yr across 17 tracked products. 90-day search growth is +49.1%. Flapen's verdict: Worth a look (56/100).
- How competitive is the bat guano niche?
- 12 brands and 44 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in bat guano?
- Top complaints mined from reviews: Plant Growth, Value For Money, Size-Overall. The return rate is 0.3%.
- When does demand for bat guano peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the bat guano niche?
- Listings span $9.30–$177.31; the average listing price is $45.51 (sweet spot $15–$100). The average incumbent carries 2,359 reviews — the moat a new listing must climb.