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Basalt Rock Dust

Fail

Shoppers spend an estimated $39K a year here, so Basalt Rock Dust is a Fail.

Flapen Score
44
44 / 100
Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 56
Market size
$39K/yr38K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
57%top-5 click share · 10 brands · 45 sellers

Flapen Score

Basalt Rock Dust against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Basalt Rock Dust is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Basalt Rock Dust market on Amazon at a glance

Shoppers on Amazon United States searched for Basalt Rock Dust 38K times last year and spent an estimated $39K. The top 5 brands take 86% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
4.3%
Market size, estimated
$39Ka year
Top search term
basalt rock dust15K searches a year

02 · Price

A sale here is worth $23.70.

Listings sell for $23.70 on average, from $8.50 to $51.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.70 that is $0 to $2K a year per listing.

Average price
$23.70inside the $15 to $100 sweet spot
Price range
$8.50–$51.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #1,507 within Soils, Mulches & Planting Media. It carries 611 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
57%
Out of stock, average day
8.0%
Average rank
#1,507in Soils, Mulches & Planting Media
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
611per listing
Listings tracked
21

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Basalt Rock Dust products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$3K$5K$6K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

10 falling

Sellers

45

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

57%

Top 20: 99%

Open market

7%

  • Down To Earth All Natural Fertilizers24%
  • Walt's Organic Fertilizer Co.22%
  • Gaia Green14%
  • Happy Hydro14%
  • Greenway Biotech, Inc.12%
  • Azomite6%
  • Open — no brand owns it (4 brands, 7%)

Demand

Basalt Rock Dust search demand

Weekly searches over the year. Pick a range.

800600Spike '26Prime Day '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Basalt Rock Dust search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • basalt rock dust15K/yr
  • basalt8K/yr
  • rock dust7K/yr
  • rock dust for gardening5K/yr
  • basalt rock dust for gardening3K/yr

Reviews and returns

What reviews say buyers love and hate about Basalt Rock Dust

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Plant Growth”
60%of negative reviews mention “Value For Money”
0.3%of orders come back
“expensive”
A buyer, on “Value For Money”60% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Basalt Rock Dust questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data