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Barricade

Fail

Demand is soft, at -49.8% this quarter, so Barricade is a Fail.

Flapen Score
47
47 / 100
Ranks 6,868 of 8,839 Patio, Lawn & Garden niches · −9 vs the category median of 56
Market size
$492K/yr260K searches / yr
90-day growth
-49.8%search demand this quarter
Competition
63%top-5 click share · 17 brands · 59 sellers

Flapen Score

Barricade against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Barricade is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barricade market on Amazon at a glance

Shoppers on Amazon United States searched for Barricade 260K times last year and spent an estimated $492K. The top 5 brands take 74% of clicks. Demand peaks in Mar–Apr. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $492K a year.

Searches, last 12 months
260K
Growth, 90 days vs prior 90
-49.8%
Conversion, latest week
2.0%
Market size, estimated
$492Ka year
Peak month
March3.3× the quietest month
Top search term
barricade52K searches a year

02 · Price

A sale here is worth $96.14.

Listings sell for $96.14 on average, from $22.39 to $310.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $96.14 that is $144K to $192K a year per listing.

Average price
$96.14inside the $15 to $100 sweet spot
Price range
$22.39–$310.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$144K–$192K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #275 within Weed & Moss Control. It carries 1,016 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#275in Weed & Moss Control
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,016per listing
Listings tracked
24

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Barricade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

59

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

63%

Top 20: 96%

Open market

22%

  • Brand 140%
  • Brand 214%
  • Brand 38%
  • Brand 48%
  • Brand 54%
  • Brand 64%

Demand

Barricade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 3.3×

Search terms

Top Barricade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barricade52K/yr
  • barricade pre-emergent herbicide42K/yr
  • safety barriers23K/yr
  • barricades12K/yr
  • barriers10K/yr
  • safety barricade8K/yr
  • traffic barricade9K/yr
  • safety barrier7K/yr
  • traffic barrier7K/yr
  • portable barrier6K/yr

Reviews and returns

What reviews say buyers love and hate about Barricade

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Plant Growth”
22%of negative reviews mention “Plant Growth”
0.9%of orders come back
“They only downside is that this is not compatible with grass reseeding - which you need to wait 3 months to seed bare spots”
A buyer, on “Plant Growth”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Barricade questions

Answered from the same tracked data.