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Backyard Bbq

Maybe

The top 5 products take only 18% of clicks. But prices span $3.79–$4843.33, mostly outside the sweet spot, so Backyard Bbq is a Maybe.

Flapen Score
64
64 / 100
Top 19% of 8,839 Patio, Lawn & Garden niches · +8 vs the category median of 56
Market size
$186K/yr47K searches / yr
90-day growth
+84.8%search demand this quarter
Competition
18%top-5 click share · 43 brands · 617 sellers

Flapen Score

Backyard Bbq against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Backyard Bbq is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Backyard Bbq market on Amazon at a glance

Shoppers on Amazon United States searched for Backyard Bbq 47K times last year and spent an estimated $186K. The top 5 brands take 52% of clicks. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +84.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+84.8%
Conversion, latest week
1.2%
Market size, estimated
$186Ka year
Top search term
backyard bbq11K searches a year

02 · Price

A sale here is worth $329.66.

Listings sell for $329.66 on average, from $3.79 to $4843.33. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $329.66 that is $0 to $33K a year per listing.

Average price
$329.66above the $15 to $100 sweet spot
Price range
$3.79–$4843.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$33K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #130 within Grills & Smokers. It carries 1,208 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
64%
Out of stock, average day
9.2%
Average rank
#130in Grills & Smokers
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,208per listing
Listings tracked
94

04 · Newcomers

24 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
24Amazon's first-year sales bar
Average brand age
38 months

Products

Top Backyard Bbq products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

617

Top-5 brand share

52%

Top 20: 84%

Top-5 click share

18%

Top 20: 45%

Open market

43%

  • Brand 119%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Search terms

Top Backyard Bbq search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • backyard bbq11K/yr
  • kitchenaid gas grill8K/yr
  • 4 burner gas grill clearance6K/yr
  • gas grill with searing burner6K/yr
  • nexgrill gas grill5K/yr
  • 3 burner propane gas grill7K/yr
  • stainless steel grills4K/yr

Reviews and returns

What reviews say buyers love and hate about Backyard Bbq

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Grilling”
16%of negative reviews mention “Grilling”
1.4%of orders come back
“Cheap Grill”
A buyer, on “Grilling”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Backyard Bbq questions

Answered from the same tracked data.