Aroid Potting Mix

Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $417K a year.

Searches, last 12 months

261K

Growth, 90 days vs prior 90

+20.4%

Conversion, latest week

6.6%

Market size, estimated

$417Ka year

Peak month

May2.8× the quietest month

Top search term

aroid potting mix81K searches a year

Listings sell for $24.17 on average, from $7.87 to $41.91. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $24.17 that is $12K to $18K a year per listing.

Average price

$24.17inside the $15 to $100 sweet spot

Price range

$7.87–$41.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

0.5%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #89 within Soils, Mulches & Planting Media. It carries 955 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#89in Soils, Mulches & Planting Media

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

955per listing

Listings tracked

21

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

51 months