Is arborvitae tree profitable to sell on Amazon United States?

The niche generates $42K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Worth a look (55/100).

How competitive is the arborvitae tree niche?

14 brands and 14 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in arborvitae tree?

Top complaints mined from reviews: Plant Growth, Size-Overall, Durability. The return rate is 0.3%.

When does demand for arborvitae tree peak?

Demand peaks in Mar–Apr–May; the busiest month runs 4.8× the quietest.

What does it cost to enter the arborvitae tree niche?

Listings span $8.34–$206.96; the average listing price is $58.83 (sweet spot $15–$100). The average incumbent carries 246 reviews — the moat a new listing must climb.

arborvitae tree

Worth a look

Shows low returns (0.3%), but weak search conversion (0.7%) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Avg price

Great$58.83

avg listing price — sweet spot $15–$100

Review moat

Great245.85

avg incumbent reviews — the moat a new listing must climb

Growth

Good+35.6%

90-day search growth — must beat 0% to launch

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$8.34–$206.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Bad$42K

$42K/yr · 101K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals Quality Gap High Price Out of Stock

According to Flapen's Amazon United States niche tracking, arborvitae tree is a $42K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 55/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

arborvitae tree market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $88K–$118K; units × avg price
Conversion rate: 0.7%
Avg BSR: #629
Page quality: 0%
Prime: 39%
Sponsored: 76%
Out of stock: 15.4%
Avg brand age: 42 months
Avg seller age: 163 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

49%

Top 20: 88%

Open market

13%

Brighter Blooms35%
PERFECT PLANTS19%
Generic17%
CZ Grain8%
Daylily Nursery5%
Thuja3%
Open — no brand owns it (8 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +35.6% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 4.8×

Open Trend

Top arborvitae tree search terms

arborvitae21K/yr +47.3%0.9% conv.
arborvitae tree16K/yr +68.7%0.8% conv.
emerald green arborvitae14K/yr +59.4%1.0% conv.
evergreen trees14K/yr +25.9%0.4% conv.
green giant arborvitae 6 ft8K/yr +7.8%0.2% conv.
6 ft arborvitae5K/yr +35.6%0.0% conv.
evergreen tree7K/yr +11.1%0.3% conv.
dwarf arborvitae3K/yr +137.5%0.0% conv.
emerald green arborvitae 5ft5K/yr -40.3%0.8% conv.
emerald green arborvitae trees3K/yr +39.3%1.0% conv.

All search terms

Top arborvitae tree products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Brighter Blooms - Emerald Green Arborvitae 5-6 ft. - No Shipping to AK AZ HI OR

Brighter Blooms$195.673.9★239 rev

20 Emerald Green Arborvitae Trees/Shrubs - 6-12 Tall Live Plants

Generic$90.523.7★6 rev

Brighter Blooms - Emerald Green Arborvitae 1-2 Feet - Live Plant - No Shipping to AK AZ HI OR

Brighter Blooms$19.673.9★239 rev

Perfect Plants Thuja Green Giant 2ft. Tall 8-Pack | Privacy Evergreen Arborvitae | Adaptable Lush Green Foliage

PERFECT PLANTS$76.494.5★332 rev

Brighter Blooms - Thuja Green Giant Arborvitae 1-2 ft. - No Shipping to AK AZ HI OR

Brighter Blooms$18.974.1★160 rev

Newest

by launch date

3 American Arborvitae Live Tree Plants Thuja occidentalis Evergreen Privacy Trees Fast Growing Hedge & Screen Trees Bare Root for Outdoor Planting

CZ Grain$36.193 rev

3mo ago

Direct Gardening Emerald Green Arborvitae Starter Hedge Kit Dormant Bare Root 12 to 18 inch Tall Starter Shrubs - 5 Pk

GARDENS ALIVE!$59.960 rev

4mo ago

Emerald Green Arborvitae Live Plants (Thuja occidentalis) Fast Growing Evergreen Privacy Tree Hardy Thuja Hedge Plant Starter Tree Saplings for Outdoor Landscaping (5 Trees)

CZ Grain$42.538 rev

4mo ago

Emerald Green Arborvitae Live Plants (Thuja occidentalis) Fast Growing Evergreen Privacy Tree Hardy Thuja Hedge Plant Starter Tree Saplings for Outdoor Landscaping (3 Trees)

CZ Grain$29.928 rev

4mo ago

20 Emerald Green Arborvitae Trees/Shrubs - 6-12 Tall Live Plants

Generic$90.526 rev

11mo ago

What buyers say about arborvitae tree

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth36%

“Well established roots”

Quality-Overall19%

“Very well made”

Value For Money12%

“Worth the money”

Advertised Vs Actual Product7%

“As advertised”

Color5%

“They arrived very vibrant and beautifully green”

Size-Overall3%

“Good size doing well”

Design-Overall2%

“Easy to shape right out of the box”

Strength2%

“Good trees - thanks”

Ease Of Use1%

“Easy to use”

Weight Light1%

“they are very light”

What buyers complain about

Plant Growth25%

“Slow Growing”

Size-Overall19%

“Not true to size”

Durability14%

“4 out of 10 died in 2 weeks despite proper care as instructed”

Quality-Overall10%

“Total trash”

Advertised Vs Actual Product5%

“Looks nothing like the photo”

Moist/Dry4%

“They arrived still damp”

Fluffiness2%

“They dont fluff at all”

Flatness2%

“Only thing is delivery cant read it says on Box to lay flat”

Color2%

“I had a color match problem with another set of trees that was the issue”

Assembly/Installation1%

“Trivial to assemble”

Top return reasons

Advertised Vs Actual Product23%

Size-Overall18%

Leak-Proof17%

Functionality-Overall6%

Defective Material/Parts5%

Quality-Overall5%

Value For Money4%

Shape/Style3%

Color3%

Plant Growth2%

Common questions

Is arborvitae tree profitable to sell on Amazon United States?: The niche generates $42K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Worth a look (55/100).
How competitive is the arborvitae tree niche?: 14 brands and 14 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in arborvitae tree?: Top complaints mined from reviews: Plant Growth, Size-Overall, Durability. The return rate is 0.3%.
When does demand for arborvitae tree peak?: Demand peaks in Mar–Apr–May; the busiest month runs 4.8× the quietest.
What does it cost to enter the arborvitae tree niche?: Listings span $8.34–$206.96; the average listing price is $58.83 (sweet spot $15–$100). The average incumbent carries 246 reviews — the moat a new listing must climb.

arborvitae tree

arborvitae tree market data

Competition & brand share

Demand & seasonality

Top arborvitae tree search terms

Top arborvitae tree products on Amazon

Top sellers

Newest

Trending

What buyers say about arborvitae tree

What buyers love

What buyers complain about

Top return reasons

Common questions

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