Is alyssum seeds profitable to sell on Amazon United States?

The niche generates $173K/yr across 19 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +18.7%. Flapen's verdict: Worth a look (57/100).

How competitive is the alyssum seeds niche?

10 brands and 11 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in alyssum seeds?

Top complaints mined from reviews: Plant Growth, Size-Overall, Advertised Vs Actual Product. The return rate is 0.1%.

When does demand for alyssum seeds peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 11.3× the quietest.

What does it cost to enter the alyssum seeds niche?

Listings span $3.51–$15.14; the average listing price is $8.04 (sweet spot $15–$100). The average incumbent carries 474 reviews — the moat a new listing must climb.

alyssum seeds

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great473.95

avg incumbent reviews — the moat a new listing must climb

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+18.7%

90-day search growth — must beat 0% to launch

Market size

Okay$173K

$173K/yr · 180K searches

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Avg price

Bad$8.04

avg listing price — sweet spot $15–$100

Price range

Bad$3.51–$15.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, alyssum seeds is a $173K/yr Amazon United States market (180K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 57/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

alyssum seeds market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: $161K–$201K; units × avg price
Conversion rate: 11.9%
Avg BSR: #1,107
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 5.8%
Avg brand age: 65 months
Avg seller age: 175 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

10%

Sow Right Seeds28%
Seed Needs20%
SURVIVAL GARDEN SEEDS18%
SVI12%
Outsidepride6%
SWEET YARDS5%
Open — no brand owns it (4 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +18.7% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 11.3×

Open Trend

Top alyssum seeds search terms

alyssum seeds60K/yr +7.4%11.7% conv.
sweet alyssum seeds53K/yr +22.2%13.7% conv.
sweet alyssum12K/yr +39.7%9.6% conv.
alyssum13K/yr +25.1%6.3% conv.
alyssum seeds for planting9K/yr +25.2%13.0% conv.
sweet asylum seeds7K/yr +66.8%11.4% conv.
asylum seeds6K/yr +23.8%9.4% conv.
alyssum plants live3K/yr +206.7%3.6% conv.
sweet alyssum plants live3K/yr +146.0%3.7% conv.
sweet alyssum seeds bulk4K/yr +19.6%11.0% conv.

All search terms

Top alyssum seeds products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Seed Needs Alyssum Seeds Variety Pack of 4 Groundcover Flowers to Plant

Seed Needs$8.824.3★3,787 rev

Sweet Alyssum Seeds for Planting 2 Varieties - Survival Garden Seeds

SURVIVAL GARDEN SEEDS$6.494.4★103 rev

Sow Right Seeds - Sweet Alyssum White Carpet of Snow Flower Seeds for Planting - Non-GMO Heirloom Packet with Instructions to Plant in Your Garden - White Perennial - Groundcover with Blooms (1)

Sow Right Seeds$4.944.2★170 rev

SVI 3000 Carpet of Snow Sweet Alyssum Seeds (Lobularia maritima) White Sweet Alyssum Seed Packets Bulk Ground Cover Seed Pack Flower Seeds for Outside Containers Flower Beds

SVI$6.484.0★616 rev

Sow Right Seeds - Bulk Alyssum Seeds for Planting - 2.5 Grams 6200 Seeds - Non-GMO Heirloom Jumbo Pack with Instructions to Plant a Home Flower Garden - Grow Loads of Beautiful Bed Filling Flowers

Sow Right Seeds$8.954.3★68 rev

Newest

by launch date

20 000+ White Sweet Alyssum Seeds for Planting - Pure White Carpet of Snow Flowers Low-Growing Lobularia Maritima for Borders Beds Containers & Pollinator Gardens

EquSym$12.9111 rev

3mo ago

Alyssum Seeds for Planting - Mix Color Royal Carpet Big Sweet Alyssum Flower Seeds Fragrant Perennial Ground Cover Seeds for Garden Beds Borders Containers & Outdoor Landscaping

PLANTMEW$8.87889 rev

3mo ago

SVI 3000 Carpet of Snow Sweet Alyssum Seeds (Lobularia maritima) White Sweet Alyssum Seed Packets Bulk Ground Cover Seed Pack Flower Seeds for Outside Containers Flower Beds

SVI$6.48616 rev

5mo ago

SVI 3000 Royal Carpet Sweet Alyssum Seeds (Lobularia maritima) Sweet Alyssum Flower Seed Packets Bulk Perfect Ground Cover Purple Flower Seeds for Outside Containers Borders

SVI$6.2035 rev

5mo ago

Sweet Alyssum Seeds for Planting 2 Varieties - Survival Garden Seeds

SURVIVAL GARDEN SEEDS$6.49103 rev

9mo ago

What buyers say about alyssum seeds

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth48%

“Excellent germination rate”

Quality-Overall9%

“Theyre good quality”

Value For Money9%

“The price is reasonable”

Color7%

“adds vibrant color”

Ease Of Use4%

“Its an easy”

Advertised Vs Actual Product4%

“Appears as is advertised”

Smell2%

“I love the honey smell of the blossoms in sunshine”

Ease Of Cleaning2%

“easy to dust around”

Instructions/User Manual/Troubleshooting2%

“the packet includes clear instructions”

Soft Feel1%

“So soft”

What buyers complain about

Plant Growth50%

“No growth”

Size-Overall11%

“Alyssum seeds are very tiny”

Advertised Vs Actual Product6%

“Not like the image”

Value For Money6%

“And @ 5 dollars a packet this is such a disappointment”

Color3%

“uneven color results”

Quality-Overall1%

“Too much fodder/filler, minimal seeds”

Natural Resource Wastage1%

“Waste of time and money”

Moist/Dry1%

“looks like it had gotten wet at some point”

Instructions/User Manual/Troubleshooting1%

“I dont love that the instructions are via QR Code”

Defective Material/Parts1%

“Defective seeds maybe”

Top return reasons

Plant Growth21%

Advertised Vs Actual Product20%

Value For Money18%

Size-Overall16%

Functionality-Overall8%

Defective Material/Parts3%

Moist/Dry3%

Contamination2%

Quality-Overall2%

Color2%

Common questions

Is alyssum seeds profitable to sell on Amazon United States?: The niche generates $173K/yr across 19 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is +18.7%. Flapen's verdict: Worth a look (57/100).
How competitive is the alyssum seeds niche?: 10 brands and 11 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in alyssum seeds?: Top complaints mined from reviews: Plant Growth, Size-Overall, Advertised Vs Actual Product. The return rate is 0.1%.
When does demand for alyssum seeds peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 11.3× the quietest.
What does it cost to enter the alyssum seeds niche?: Listings span $3.51–$15.14; the average listing price is $8.04 (sweet spot $15–$100). The average incumbent carries 474 reviews — the moat a new listing must climb.