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all flock feed

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 16Growth 93Conversion 58Competition 15Returns 100Price range 88Avg price 95Brand share 11Review moat 62Quality gap 27

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$38.49

avg listing price — sweet spot $15–$100

Growth

Great+104.0%

90-day search growth — must beat 0% to launch

Price range

Great$10.03–$67.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,028.08

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$65K

$65K/yr · 34K searches

Competition

Bad82%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United States niche tracking, all flock feed is a $65K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

all flock feed market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$77K–$96K
units × avg price
Conversion rate
5.0%
Avg BSR
#292
Page quality
0%
Prime
46%
Sponsored
62%
Out of stock
0.0%
Avg brand age
62 months
Avg seller age
178 days

Competition & brand share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

12

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

2%

  • Manna Pro60%
  • Wholesome Harvest16%
  • Premium Poultry11%
  • Purina7%
  • Nutrena2%
  • Pink Rose Organix2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Weekly Amazon search volume, last 8 weeks — +104.0% search growth over the last 90 days.
1K750Spike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Top all flock feed search terms

  • all flock feed17K/yr
  • all flock chicken feed10K/yr
  • all flock feed 50 lb bag4K/yr
  • all flock crumbles3K/yr
All search terms

Top all flock feed products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$13K30%$19K40%$26K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about all flock feed

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Overall, this is a reliable, convenient feed that my flock really enjoys”

Value For Money16%

“the price is reasonable”

Taste-Overall11%

“Good food”

Advertised Vs Actual Product5%

“As described”

Ease Of Chewing/Swallowing4%

“The pellets are easy for them to eat”

Ease Of Use4%

“Easy to use”

Pet Friendly4%

“My ducks and geese love it”

Freshness3%

“Its cheaper then other treats and fresher product”

Texture/Consistency-Overall2%

“Texture is crunchy, with a flavor profile of nuts, hints of corn and grain”

Ingredients-Overall2%

“Nice how extra hippie the ingredients were as well”

What buyers complain about

Value For Money28%

“Relatively cheap I think”

Size-Overall24%

“Wish the portion size was bigger”

Advertised Vs Actual Product7%

“False Misleading Advertising”

Contamination7%

“Bug infestation”

Product Condition4%

“Bag previously opened”

Ease Of Chewing/Swallowing4%

“Hard to eat”

Indigestion4%

“DEADLY FOR BIRDS”

Charging4%

“they tell me they won't charge me for - I don't use it I have three unopened bags”

Ingredients-Overall2%

“they only had it once because I read the ingredients”

Taste-Overall2%

“Absolutely disgusting”

Top return reasons

Size-Overall100%

Common questions

Is all flock feed profitable to sell on Amazon United States?
The niche generates $65K/yr across 13 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +104.0%. Flapen's verdict: Worth a look (50/100).
How competitive is the all flock feed niche?
7 brands and 12 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in all flock feed?
Top complaints mined from reviews: Value For Money, Size-Overall, Advertised Vs Actual Product. The return rate is 0.0%.
What does it cost to enter the all flock feed niche?
Listings span $10.03–$67.01; the average listing price is $38.49 (sweet spot $15–$100). The average incumbent carries 1,028 reviews — the moat a new listing must climb.