How competitive is the 7 Blade Reel Mower niche on Amazon United States?

4 brands and 21 sellers compete in 7 Blade Reel Mower on Amazon United States. The top 5 7 Blade Reel Mower products take 94% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in 7 Blade Reel Mower?

7 Blade Reel Mower buyers on Amazon United States complain most about Assembly/Installation, Quality-Overall, Cutting/Trimming, the themes mined from the niche's reviews. Its return rate is 3.9%.

What does it cost to enter the 7 Blade Reel Mower niche?

7 Blade Reel Mower sells for $129.56 on average on Amazon United States, outside our $15–$100 sweet spot. Listings span $112.49–$142.83. The average incumbent carries 1,947 reviews — the moat a new listing must climb.

7 Blade Reel Mower

brand-locked demand (top 5 brands take 100% of clicks) — 7 Blade Reel Mower doesn't clear our bar today.

Signals Trending High Price

Flapen Score

Skip it

Ranks 7,607 of 8,839 Patio, Lawn & Garden niches · −13 vs the category median of 56

This niche Category average · 8,839 niches

Is 7 Blade Reel Mower profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 7 Blade Reel Mower is a $159K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Skip it — 43/100.

7 Blade Reel Mower: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +224.3% over the last 90 days and 3.4% of searches end in a purchase.

$159K

revenue / yr

Units sold / yr1K

Search volume / yr+224.3%36K

Conversion rate3.4%

Avg price$129.56

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 21

Top-5 product click share94%

Open market0%

Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 7 products

Top 7 Blade Reel Mower products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Earthwise 1715-16EW 16-Inch 7-Blade Push Reel Lawn Mower Grey

Price: $123.88
Rating: 4.2/5
Reviews: 1,773
Age: 9y ago

Scotts Outdoor Power Tools 716-18S 18-Inch 7-Blade Push Manual Reel Lawn Mower Green

Price: $133.62
Rating: 4.2/5
Reviews: 410
Age: 6y ago

American Lawn Mower 1725-16GC 16 7-Blade Reel Mower with Grass Catcher

Price: $142.83
Rating: 3.9/5
Reviews: 211
Age: 3y ago

American Lawn Mower 2607-16 16-Inch 7-Blade Reel Mower with Sharpener

Price: $137.99
Rating: 4.1/5
Reviews: 182
Age: 7mo ago

Great States 415-16 16-Inch Reel Lawn Mower with T-Style Handle

Price: $112.49
Rating: 4.3/5
Reviews: 9,276
Age: 19y ago

Newest

by launch date

Scotts Outdoor Power Tools 2607-16S 16-Inch 7-Blade Push Reel Lawn Mower

Price: $135.65
Rating: 4.2/5
Reviews: 3
Age: 6mo ago

American Lawn Mower 2607-16 16-Inch 7-Blade Reel Mower with Sharpener

Price: $137.99
Rating: 4.1/5
Reviews: 182
Age: 7mo ago

American Lawn Mower 1725-16GC 16 7-Blade Reel Mower with Grass Catcher

Price: $142.83
Rating: 3.9/5
Reviews: 211
Age: 3y ago

Scotts Outdoor Power Tools 716-18S 18-Inch 7-Blade Push Manual Reel Lawn Mower Green

Price: $133.62
Rating: 4.2/5
Reviews: 410
Age: 6y ago

Earthwise 1715-16EW 16-Inch 7-Blade Push Reel Lawn Mower Grey

Price: $123.88
Rating: 4.2/5
Reviews: 1,773
Age: 9y ago

Competition: brands, sellers & click share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

Earthwise63%
American Lawn Mower Company16%
Scotts16%
Great States4%
Open — no brand owns it (0%)

7 Blade Reel Mower demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume36KCVR3.4%Products7Brands4Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews1,947Avg BSR#58

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 19.3×

Top 7 Blade Reel Mower search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

7 blade reel mower13K/yr +327.5%2.3% conv.
earthwise reel mower9K/yr +98.2%2.5% conv.
earthwise 7 blade reel mower8K/yr +585.9%4.3% conv.
reel mower 7 blade4K/yr +189.9%2.3% conv.
earthwise 16 inch reel mower2K/yr +101.3%1.1% conv.

What reviews say buyers love and hate about 7 Blade Reel Mower

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Cutting/Trimming28%

“Cuts well”

Ease Of Use26%

“Easy to use”

Assembly/Installation10%

“Easy to assemble”

Quality-Overall7%

“it performs great”

Value For Money6%

“cheaper”

What buyers complain about

61% of reviews

Assembly/Installation11%

“Bad Assembly documents”

Quality-Overall11%

“Piece of Junk”

Cutting/Trimming8%

“Does not cut well”

Functionality-Overall5%

“the ground didnt shift”

Value For Money5%

“Waste of money”

7 Blade Reel Mower return rate & reasons

Why buyers send it back, as a share of all return requests.

3.9%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Cutting/Trimming

37%

2Functionality-Overall

13%

3Advertised Vs Actual Product

10%

4Defective Material/Parts

5Ease Of Use

Common 7 Blade Reel Mower questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 7 Blade Reel Mower 43/100 on Amazon United States — Skip it. The niche generates $159K/yr across 7 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved +224.3% over the last 90 days.