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4th of July Flags

Maybe

Search demand grew +923.0% this quarter. But shoppers spend an estimated $52K a year here, so 4th of July Flags is a Maybe.

Filters Trending
Flapen Score
62
62 / 100
Top 25% of 8,839 Patio, Lawn & Garden niches · +6 vs the category median of 56
Market size
$52K/yr280K searches / yr
90-day growth
+923.0%search demand this quarter
Competition
15%top-5 click share · 66 brands · 84 sellers

Flapen Score

4th of July Flags against its category

The dotted line is the Patio, Lawn & Garden average. Past it, 4th of July Flags is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 4th of July Flags market on Amazon at a glance

Shoppers on Amazon United States searched for 4th of July Flags 280K times last year and spent an estimated $52K. The top 5 brands take 50% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 280K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +923.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
280K
Growth, 90 days vs prior 90
+923.0%
Conversion, latest week
2.1%
Market size, estimated
$52Ka year
Peak month
June123.1× the quietest month
Top search term
memorial day garden flag56K searches a year

02 · Price

A sale here is worth $8.97.

Listings sell for $8.97 on average, from $3.43 to $41.79. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $8.97 that is $897 to $2K a year per listing.

Average price
$8.97under the $15 to $100 sweet spot
Price range
$3.43–$41.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$897–$2K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #3,426 within Flags. It carries 445 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#3,426in Flags
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
445per listing
Listings tracked
146

04 · Newcomers

24 of last year's 51 launches cleared the first-year sales bar.

51 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
51
Successful launches
24Amazon's first-year sales bar
Average brand age
23 months

Products

Top 4th of July Flags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

66 rising

Sellers

84

Top-5 brand share

50%

Top 20: 80%

Top-5 click share

15%

Top 20: 41%

Open market

47%

  • Brand 127%
  • Brand 28%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

4th of July Flags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Holiday '25Spike '26Prime Day '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 123.1×

Search terms

Top 4th of July Flags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • memorial day garden flag56K/yr
  • 4th of july flags40K/yr
  • 4th of july flag30K/yr
  • fourth of july garden flag29K/yr
  • 4th of july flags for outside16K/yr
  • 4th of july garden flags for outside16K/yr
  • 4th of july garden flags15K/yr
  • july 4th garden flag15K/yr
  • red white and blue garden flag14K/yr
  • fourth of july flags13K/yr

Reviews and returns

What reviews say buyers love and hate about 4th of July Flags

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Bad quality”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 4th of July Flags questions

Answered from the same tracked data.