30x48 rug
Skip itWeak search conversion (1.1%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.51avg listing price — sweet spot $15–$100
Price range
Incredible$15.26–$55.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Bad4,655avg incumbent reviews — the moat a new listing must climb
Market size
Bad$81K$81K/yr · 226K searches
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, 30x48 rug is a $81K/yr Amazon United States market (226K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jan. Verdict: Skip it — 46/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
30x48 rug market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $81K–$98K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #883
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 74%
- Out of stock
- 4.1%
- Avg brand age
- 36 months
- Avg seller age
- 175 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
47 falling
Sellers
57
Top-5 brand share
49%
Top 20: 79%
Top-5 click share
32%
Top 20: 59%
Open market
47%
- Maples Rugs15%
- BEQHAUSE12%
- OLANLY10%
- HY HAO YUN LAI7%
- HEBE6%
- COMSLE3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.0% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.4×
Top 30x48 rug search terms
- 4x5 rugs for entryway31K/yr
- 30x48 rug18K/yr
- 30x46 rug16K/yr
- 6x3 rug15K/yr
- 36x48 rug16K/yr
- 30x45 rug12K/yr
- 36 x 48 rug15K/yr
- 30 x 48 rug13K/yr
- 40x60 rug11K/yr
- 32x48 rug12K/yr
Top 30x48 rug products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OLANLY Dog Door Mat for Muddy Paws 48x30 Absorbs Moisture and Dirt Absorbent Non-Slip Washable Doormat Quick Dry Chenille Mud Mat for Dogs Entry Indoor Entryway Carpet for Inside Floor Grey
OLANLY$26.674.6★25,044 rev
BEQHAUSE Dirt Trapper Door Mat 32 x 48 Non-Slip Washable Doormats Entrance Mat Dirt Resistant and Absorbent Welcome Mat Low Profile Floor Mats for Front Back Door and Entryway Beige
BEQHAUSE$32.824.6★2,956 rev
HEBE Indoor Door Mat 32x48 Non Slip Washable Welcome Mats for Front Door Entrance Low Profile Dirt Trapper Doormat Entry Carpet for Entryway Kitchen Bathroom
HEBE$26.734.5★2,876 rev
Washable Hallway 3x4 Floor Mats: Farmhouse Non-Slip Kitchen Sink Area Rug Water-Resistant Small Carpet for Living Room Bathroom Thin Soft Doormat Easy-Clean Decorative Rug for Pets Family(3x4 Beige)
HY HAO YUN LAI$24.114.6★8,593 rev
Maples Rugs Marion Bohemian Braided-Style Print Area Rug Made in USA Washable Non-Slip Low-Profile Small Indoor Rug for Entryway & Kitchen 46 x 30 Multi-Color
Maples Rugs$27.094.4★803 rev
Newest
by launch date
KOZYFLY Boho Washable 4x5 Entry Woven Area Rug Braided Throw Rugs for Entryway Non Slip Door Mat Indoor Entrance Farmhouse Carpet for Foyer Bedroom Dining Office Orange Beige/Tan/Brown
KOZYFLY$43.714,904 rev
GENIMO Area Rug 32x48 inch Doormat Machine Washable Low Pile Rugs Small Retro Entryway Mat for Entrance Hallway Kitchen and Corridor Light Taupe Brown
GENIMO$34.813,742 rev
Washable Hallway 3x4 Floor Mats: Farmhouse Non-Slip Kitchen Sink Area Rug Water-Resistant Small Carpet for Living Room Bathroom Thin Soft Doormat Easy-Clean Decorative Rug for Pets Family(3x4 Beige)
HY HAO YUN LAI$24.118,593 rev
HILORUUG 4x5 Rug Entryway Washable: Non-Slip Oriental Area Rug for Bathroom Kitchen- Farmhouse Low Pile Stain Resistant Carpet Long Thin Front Door Mat (4x5 Ivory/Grey/Multi)
HILORUUG$35.791,672 rev
COSY HOMEER Entryway Rugs Doormat 32x48 Non-Slip Absorbent Polyester Washable Rugs for Front Door Dirty Paws & High Traffic Areas Brown
COSY HOMEER$36.93214 rev
Trending
90-day click momentumKOZYFLY Boho Washable 4x5 Entry Woven Area Rug Braided Throw Rugs for Entryway Non Slip Door Mat Indoor Entrance Farmhouse Carpet for Foyer Bedroom Dining Office Orange Beige/Tan/Brown
KOZYFLY$43.714.4★
GENIMO Area Rug 32x48 inch Doormat Machine Washable Low Pile Rugs Small Retro Entryway Mat for Entrance Hallway Kitchen and Corridor Light Taupe Brown
GENIMO$34.814.4★
Washable Hallway 3x4 Floor Mats: Farmhouse Non-Slip Kitchen Sink Area Rug Water-Resistant Small Carpet for Living Room Bathroom Thin Soft Doormat Easy-Clean Decorative Rug for Pets Family(3x4 Beige)
HY HAO YUN LAI$24.114.6★
RELEANY Area Rugs Small 2x3 Washable Non-Slip Floral Vintage Distress Medallion Carpet for Kitchen Entryway Bathroom Terracotta Burnt Orange Green
RELEANY$18.544.6★
Maples Rugs Blooming Damask Areaw Rugs - Made in USA Washable Non Slip Indoor Carpet for Entryway Foyer Kitchen and Bathroom 46 x 30 Grey/Blue
Maples Rugs$30.984.6★
What buyers say about 30x48 rug
What buyers praise and complain about, mined from review topics.What buyers love
“The quality feels solid”
“Color is accurate”
“I like the size”
“Product is as advertised”
“Very soft material”
“reasonable price”
“It spot cleans beautifully”
“Durable and good looking mat”
“Nice design”
“Vibrant and high quality rug with the perfect thickness”
What buyers complain about
“thinner than I expected”
“Not exact size”
“Returned as quality not what I expected”
“it was darker than I expected”
“it's not durable”
“It will not lay flat”
“Little costly”
“Not at all what the picture looks like”
“Too flimsy”
“it would not move”
Top return reasons
Common questions
- Is 30x48 rug profitable to sell on Amazon United States?
- The niche generates $81K/yr across 74 tracked products. 7 of 16 products launched in the last 360 days are still selling. 90-day search growth is -16.0%. Flapen's verdict: Skip it (46/100).
- How competitive is the 30x48 rug niche?
- 47 brands and 57 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in 30x48 rug?
- Top complaints mined from reviews: Thickness, Size-Overall, Quality-Overall. The return rate is 4.4%.
- When does demand for 30x48 rug peak?
- Demand peaks in Jan; the busiest month runs 1.4× the quietest.
- What does it cost to enter the 30x48 rug niche?
- Listings span $15.26–$55.86; the average listing price is $32.51 (sweet spot $15–$100). The average incumbent carries 4,655 reviews — the moat a new listing must climb.