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30% Shade Cloth

30% Shade Cloth shows demand growing +252.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

60
Worth a look

Top 32% of 8,839 Patio, Lawn & Garden niches · +4 vs the category median of 56

Market size 18Growth 99Conversion 66Competition 44Returns 84Price range 73Avg price 82Brand share 34Review moat 58Quality gap 68
This niche Category average · 8,839 niches

Is 30% Shade Cloth profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 30% Shade Cloth is a $71K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 60/100.

30% Shade Cloth: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +252.3% over the last 90 days and 5.9% of searches end in a purchase.

$71K

revenue / yr

Units sold / yr5K
Search volume / yr+252.3%67K
Conversion rate5.9%
Avg price$17.99

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers11 · 13
Top-5 product click share59%
Open market15%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement90%
New entrants (1y)2· 1 succeeded
Avg rating4.3★
Avg reviews1,191

Top 30% Shade Cloth products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

$0$7K$14K$21K$28K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

13

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

11%

  • vensovo52%
  • Royal Shade10%
  • Agfabric9%
  • BeGrit8%
  • Amgo6%
  • VICLLAX4%
  • Open — no brand owns it (5 brands, 11%)

30% Shade Cloth demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume67KCVR5.9%Products21Brands11Top 5 Brands85%OOS Rate4.4%Rating4.3★Reviews1,191Avg BSR#86
5K3KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 23.0×

Top 30% Shade Cloth search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 30% shade cloth23K/yr
  • 30% shade cloth for garden11K/yr
  • 30% shade cloth for plants7K/yr
  • shade cloth 30%9K/yr
  • 30 percent shade cloth5K/yr
  • shade cloth for garden 30 percent3K/yr
  • 30 percent shade cloth for plants3K/yr
  • 30 shade cloth3K/yr
  • 20% shade cloth3K/yr

What reviews say buyers love and hate about 30% Shade Cloth

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Plant Growth21%

protects my plants

Quality-Overall18%

Affordable quality

Sun Shade/Wind Shield14%

Perfect shade for my garden

Size-Overall9%

Correct size

Advertised Vs Actual Product7%

Just what I wanted

What buyers complain about

88% of reviews
Durability27%

does not last

Quality-Overall17%

This item looks cheap

Size-Overall14%

Not the size they claim it to be

Smell8%

when the air tight packaging was first opened it had a very pungent smell of something burnt or like a dirty ashtray

Plant Growth8%

Within 4 weeks, they disintegrated and slid off of the greenhouses

30% Shade Cloth return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

58%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
44%
2Material Quality
21%
3Advertised Vs Actual Product
8%
4Functionality-Overall
5%
5Thin
4%

Common 30% Shade Cloth questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 30% Shade Cloth 60/100 on Amazon United States — Worth a look. The niche generates $71K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved +252.3% over the last 90 days.
Search demand for 30% Shade Cloth on Amazon United States peaks in May–Jun–Jul, where the busiest month runs 23.0× the quietest.