24-0-11 fertilizer
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Price range
Incredible$24.71–$85.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+99.4%90-day search growth — must beat 0% to launch
Avg price
Great$54.71avg listing price — sweet spot $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,319.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$13K$13K/yr · 5K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 24-0-11 fertilizer is a $13K/yr Amazon United States market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
24-0-11 fertilizer market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $14K–$27K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #911
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 76 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- SITEONE LANDSCAPE SUPPLY LLC41%
- The Andersons26%
- AgChimp21%
- Scotts13%
- Open — no brand owns it (0%)
Top 24-0-11 fertilizer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SITEONE LANDSCAPE SUPPLY LLC Lesco Professional 080258 Turf Fertilizer 24-0-11 Formula 50 Lbs. 13 500-Sq. Ft. - Quantity 1
SITEONE LANDSCAPE SUPPLY LLC$85.914.6★69 rev

AgChimp 24-0-11 Professional Lawn Maintenance Fertilizer 16lbs - 24% Quick-Release and 30% Slow-Release Nitrogen Blend for Immediate Green-up and Continuous Turf Growth - Covers 5 000 sq ft
AgChimp$34.075.0★2 rev

The Andersons Deep Green 24-0-11 Professional-Grade Lawn Fertilizer with 2% and Slow Release Nitrogen - Covers up to 10 00 sq ft (40 lb)
The Andersons$81.144.7★192 rev

Scotts Turf Builder Southern Lawn Food 14.06 lbs.
Scotts$24.714.6★4,316 rev

The Andersons Premium Lawn Food 28-0-12 Spring Summer Fertilizer 5 000 sq ft Bag
The Andersons$45.274.5★155 rev
Newest
by launch date
AgChimp 24-0-11 Professional Lawn Maintenance Fertilizer 16lbs - 24% Quick-Release and 30% Slow-Release Nitrogen Blend for Immediate Green-up and Continuous Turf Growth - Covers 5 000 sq ft
AgChimp$34.072 rev

The Andersons Deep Green 24-0-11 Professional-Grade Lawn Fertilizer with 2% and Slow Release Nitrogen - Covers up to 10 00 sq ft (40 lb)
The Andersons$81.14192 rev

The Andersons Premium Lawn Food 28-0-12 Spring Summer Fertilizer 5 000 sq ft Bag
The Andersons$45.27155 rev

SITEONE LANDSCAPE SUPPLY LLC Lesco Professional 080258 Turf Fertilizer 24-0-11 Formula 50 Lbs. 13 500-Sq. Ft. - Quantity 1
SITEONE LANDSCAPE SUPPLY LLC$85.9169 rev

Scotts Green Max Lawn Food 33.33 lbs.
Scotts$57.189,182 rev
Trending
90-day click momentum
AgChimp 24-0-11 Professional Lawn Maintenance Fertilizer 16lbs - 24% Quick-Release and 30% Slow-Release Nitrogen Blend for Immediate Green-up and Continuous Turf Growth - Covers 5 000 sq ft
AgChimp$34.075.0★

The Andersons Premium Lawn Food 28-0-12 Spring Summer Fertilizer 5 000 sq ft Bag
The Andersons$45.274.5★

Scotts Turf Builder Southern Lawn Food 14.06 lbs.
Scotts$24.714.6★

Scotts Green Max Lawn Food 33.33 lbs.
Scotts$57.184.5★

SITEONE LANDSCAPE SUPPLY LLC Lesco Professional 080258 Turf Fertilizer 24-0-11 Formula 50 Lbs. 13 500-Sq. Ft. - Quantity 1
SITEONE LANDSCAPE SUPPLY LLC$85.914.6★
What buyers say about 24-0-11 fertilizer
What buyers praise and complain about, mined from review topics.What buyers love
“This is a top notch fertilizer will make your lawn grow really good”
“Just what I needed”
“Its a quality product that delivers consistent results”
“Your lawn will explode with color, so green it will look blue and thick- and the plams will love it”
“Follow the instructions”
“Got it on sale cheaper than the big box store”
“This stuff works”
“long lasting result”
“is easy to apply”
What buyers complain about
“its hit or miss on these bags of fertilizer”
“My grass was just not very green”
“Be careful”
“was 4 pounds short”
“Also noted to be thicker than other fertilizers”
“Poor product”
“Not only it doesnt work as described it kills the space it supposed to fix”
“It is expensive”
Top return reasons
Common questions
- Is 24-0-11 fertilizer profitable to sell on Amazon United States?
- The niche generates $13K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +99.4%. Flapen's verdict: Skip it (44/100).
- How competitive is the 24-0-11 fertilizer niche?
- 4 brands and 17 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 24-0-11 fertilizer?
- Top complaints mined from reviews: Plant Growth, Color, Contamination. The return rate is 0.2%.
- What does it cost to enter the 24-0-11 fertilizer niche?
- Listings span $24.71–$85.91; the average listing price is $54.71 (sweet spot $15–$100). The average incumbent carries 2,319 reviews — the moat a new listing must climb.