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24-0-11 fertilizer

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 3Growth 91Conversion 55Competition 3Returns 99Price range 95Avg price 91Brand share 0Review moat 42Quality gap 22

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Price range

Incredible$24.71–$85.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+99.4%

90-day search growth — must beat 0% to launch

Avg price

Great$54.71

avg listing price — sweet spot $15–$100

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,319.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$13K

$13K/yr · 5K searches

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, 24-0-11 fertilizer is a $13K/yr Amazon United States market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

24-0-11 fertilizer market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$14K–$27K
units × avg price
Conversion rate
4.6%
Avg BSR
#911
Page quality
0%
Prime
67%
Sponsored
83%
Out of stock
0.0%
Avg brand age
76 months
Avg seller age
157 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • SITEONE LANDSCAPE SUPPLY LLC41%
  • The Andersons26%
  • AgChimp21%
  • Scotts13%
  • Open — no brand owns it (0%)

Top 24-0-11 fertilizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$2K30%$4K45%$6K60%$8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about 24-0-11 fertilizer

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth28%

“This is a top notch fertilizer will make your lawn grow really good”

Advertised Vs Actual Product23%

“Just what I needed”

Quality-Overall12%

“Its a quality product that delivers consistent results”

Color12%

“Your lawn will explode with color, so green it will look blue and thick- and the plams will love it”

Instructions/User Manual/Troubleshooting8%

“Follow the instructions”

Value For Money4%

“Got it on sale cheaper than the big box store”

Functionality-Overall4%

“This stuff works”

Durability2%

“long lasting result”

Ease Of Use1%

“is easy to apply”

What buyers complain about

Plant Growth23%

“its hit or miss on these bags of fertilizer”

Color23%

“My grass was just not very green”

Contamination9%

“Be careful”

Weight Light9%

“was 4 pounds short”

Thickness5%

“Also noted to be thicker than other fertilizers”

Quality-Overall5%

“Poor product”

Functionality-Overall5%

“Not only it doesnt work as described it kills the space it supposed to fix”

Value For Money3%

“It is expensive”

Top return reasons

Value For Money28%
Functionality-Overall20%
Advertised Vs Actual Product16%
Leak-Proof13%
Size-Overall5%
Plant Growth4%
Contamination3%
Maintenance And Repair3%
Defective Material/Parts1%
Hard Feel1%

Common questions

Is 24-0-11 fertilizer profitable to sell on Amazon United States?
The niche generates $13K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +99.4%. Flapen's verdict: Skip it (44/100).
How competitive is the 24-0-11 fertilizer niche?
4 brands and 17 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in 24-0-11 fertilizer?
Top complaints mined from reviews: Plant Growth, Color, Contamination. The return rate is 0.2%.
What does it cost to enter the 24-0-11 fertilizer niche?
Listings span $24.71–$85.91; the average listing price is $54.71 (sweet spot $15–$100). The average incumbent carries 2,319 reviews — the moat a new listing must climb.