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24-0-11 Fertilizer

brand-locked demand (top 5 brands take 100% of clicks) — 24-0-11 Fertilizer doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 7,439 of 8,839 Patio, Lawn & Garden niches · −12 vs the category median of 56

Market size 3Growth 91Conversion 55Competition 3Returns 99Price range 95Avg price 91Brand share 0Review moat 42Quality gap 22
This niche Category average · 8,839 niches

Is 24-0-11 Fertilizer profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 24-0-11 Fertilizer is a $13K/yr Amazon United States market (5K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.

24-0-11 Fertilizer: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +99.4% over the last 90 days and 4.6% of searches end in a purchase.

$13K

revenue / yr

Units sold / yr500
Search volume / yr+99.4%5K
Conversion rate4.6%
Avg price$54.71

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 17
Top-5 product click share96%
Open market0%
Avg brand age76 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement83%
New entrants (1y)1· 1 succeeded
Avg rating4.7★
Avg reviews2,319

Top 24-0-11 Fertilizer products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

$0$2K$4K$6K$8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • SITEONE LANDSCAPE SUPPLY LLC41%
  • The Andersons26%
  • AgChimp21%
  • Scotts13%
  • Open — no brand owns it (0%)

What reviews say buyers love and hate about 24-0-11 Fertilizer

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Plant Growth28%

This is a top notch fertilizer will make your lawn grow really good

Advertised Vs Actual Product23%

Just what I needed

Quality-Overall12%

Its a quality product that delivers consistent results

Color12%

Your lawn will explode with color, so green it will look blue and thick- and the plams will love it

Instructions/User Manual/Troubleshooting8%

Follow the instructions

What buyers complain about

80% of reviews
Plant Growth23%

its hit or miss on these bags of fertilizer

Color23%

My grass was just not very green

Contamination9%

Be careful

Weight Light9%

was 4 pounds short

Thickness5%

Also noted to be thicker than other fertilizers

24-0-11 Fertilizer return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

22%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
28%
2Functionality-Overall
20%
3Advertised Vs Actual Product
16%
4Leak-Proof
13%
5Size-Overall
5%

Common 24-0-11 Fertilizer questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 24-0-11 Fertilizer 44/100 on Amazon United States — Skip it. The niche generates $13K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +99.4% over the last 90 days.
24-0-11 Fertilizer buyers on Amazon United States complain most about Plant Growth, Color, Contamination, the themes mined from the niche's reviews. Its return rate is 0.2%.