20 X 20 Outdoor Pillows
20 X 20 Outdoor Pillows shows a sweet-spot price point ($26.57 avg), but a small market ($27K/yr) keeps it on the watch list.
Flapen Score
Ranks 5,497 of 8,839 Patio, Lawn & Garden niches · −4 vs the category median of 56
Is 20 X 20 Outdoor Pillows profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 20 X 20 Outdoor Pillows is a $27K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 52/100.
20 X 20 Outdoor Pillows: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +75.1% over the last 90 days and 5.5% of searches end in a purchase.
$27K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 30 products
Top 20 X 20 Outdoor Pillows products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x20 Inch Navy
- Price
- $15.16
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 3y ago
Utopia Bedding Outdoor Pillow Inserts 20 x 20 Inches (Pack of 2 White) Water Resistant Garden Throw Pillows for Patio and Porch Furniture
- Price
- $20.15
- Rating
- 4.8/5
- Reviews
- 1,314
- Age
- 2y ago
MIULEE Pack of 4 20x20 Inch Outdoor Pillow Inserts Waterproof Decorative Throw Pillow Insert Square Lumbar Garden Pillow Form for Patio Sofa Couch
- Price
- $30.39
- Rating
- 4.7/5
- Reviews
- 1,083
- Age
- 2y ago
Oubonun 20x20 Outdoor Pillow Inserts (Pack of 2) - Square Waterproof Throw Pillow - Decorative Throw Pillows Insert for Couch Sofa Bed Patio Furniture - White Pillows
- Price
- $30.18
- Rating
- 4.6/5
- Reviews
- 709
- Age
- 2y ago
MIULEE Outdoor Pillows Set of 4 20x20 Waterproof Throw Pillow Inserts Decorative Water Resistant Pillow Cushion for Patio and Garden
- Price
- $28.77
- Rating
- 4.8/5
- Reviews
- 523
- Age
- 1y ago
Trending
90-day click momentum
Phantoscope 20x20 Outdoor Pillow Inserts - Pack of 2 Outdoor Pillows Waterproof Down Alternative Throw Pillows Couch Sham Cushion Stuffer for Patio and Porch Furniture
- Price
- $20.17
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 8mo ago
LVTXIII Outdoor Pillows 20x20 Inch 2 Pack Large Decorative Square Throw Pillows with Inserts for Couch Bed Floor Seating Patio Furniture Paradise Paisley
- Price
- $31.84
- Rating
- 4.8/5
- Reviews
- 823
- Age
- 7mo ago
MIULEE Pack of 2 20x20 Outdoor Pillow Inserts Waterproof Decorative Square Throw Pillow Inserts for Patio Sofa Garden Porch Couch
- Price
- $21.85
- Rating
- 4.8/5
- Reviews
- 199
- Age
- 5mo ago
LVTXIII Outdoor Throw Pillows 20x20 Patio Waterproof Square Pillows with Piping Fade Resistant Accent Pillow for Spring Summer Garden Decoration Set of 2 Pebble Blue
- Price
- $49.06
- Rating
- 4.8/5
- Reviews
- 1,267
- Age
- 2y ago
MIULEE Outdoor Pillow Inserts 20x20 Pack of 4 Waterproof Throw Pillow Inserts Decorative 100% Virgin Fibers Filling for Patio Sofa Couch
- Price
- $32.15
- Rating
- 4.6/5
- Reviews
- 157
- Age
- 5mo ago
Newest
by launch dateMIULEE Pack of 2 20x20 Outdoor Pillow Inserts Waterproof Decorative Square Throw Pillow Inserts for Patio Sofa Garden Porch Couch
- Price
- $21.85
- Rating
- 4.8/5
- Reviews
- 199
- Age
- 5mo ago
MIULEE Outdoor Pillow Inserts 20x20 Pack of 4 Waterproof Throw Pillow Inserts Decorative 100% Virgin Fibers Filling for Patio Sofa Couch
- Price
- $32.15
- Rating
- 4.6/5
- Reviews
- 157
- Age
- 5mo ago
LVTXIII Outdoor Pillows 20x20 Inch 2 Pack Large Decorative Square Throw Pillows with Inserts for Couch Bed Floor Seating Patio Furniture Paradise Paisley
- Price
- $31.84
- Rating
- 4.8/5
- Reviews
- 823
- Age
- 7mo ago
Phantoscope 20x20 Outdoor Pillow Inserts - Pack of 2 Outdoor Pillows Waterproof Down Alternative Throw Pillows Couch Sham Cushion Stuffer for Patio and Porch Furniture
- Price
- $20.17
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 8mo ago
DAFENA Spring Pillow Covers 20x20 Inch 2 Pcs Navy Blue Sage Green Hydrangea Flower Decor Throw Pillows Vintage Floral Seasonal Summer Outdoor Decoration Pillowcase Linen Cushion Cover for Couch Sofa
- Price
- $17.24
- Rating
- 4.4/5
- Reviews
- 650
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
20
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
60%
Top 20: 91%
Open market
19%
- MIULEE38%
- Utopia Bedding16%
- Oubonun8%
- LVTXIII7%
- DFXSZ6%
- K KEVIN TEXTILE6%
Top 20 X 20 Outdoor Pillows search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 20 x 20 outdoor pillows6K/yr
- outdoor pillow 20x204K/yr
- outdoor pillows 20x20 waterproof4K/yr
- 20x20 outdoor pillow4K/yr
What reviews say buyers love and hate about 20 X 20 Outdoor Pillows
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Excellent product”
“size is right on”
“I really like a soft pillow”
“Good quality pillow cushions”
“Best deal”
What buyers complain about
53% of reviews“Runs small”
“The pillows do not fluff up as the photo suggests”
“Terrible quality”
“Not good for the couch”
“These are really thick - almost too thick”
20 X 20 Outdoor Pillows return rate & reasons
Why buyers send it back, as a share of all return requests.
1.6%
Return rate
72%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 20 X 20 Outdoor Pillows questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
