20-20-20 Fertilizer

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +68.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $324K a year.

Searches, last 12 months

138K

Growth, 90 days vs prior 90

+68.9%

Conversion, latest week

8.9%

Market size, estimated

$324Ka year

Peak month

May7.4× the quietest month

Top search term

20 20 20 fertilizer35K searches a year

Listings sell for $26.21 on average, from $6.41 to $77.09. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $26.21 that is $13K to $20K a year per listing.

Average price

$26.21inside the $15 to $100 sweet spot

Price range

$6.41–$77.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$13K–$20K

Returns

0.3%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #547 within Soils, Mulches & Planting Media. It carries 3,763 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

81%

Out of stock, average day

0.0%

Average rank

#547in Soils, Mulches & Planting Media

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

3,763per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

77 months