16x16 Outdoor Pillow Inserts

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved +192.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months

30K

Growth, 90 days vs prior 90

+192.9%

Conversion, latest week

15.8%

Market size, estimated

$91Ka year

Peak month

May11.8× the quietest month

Top search term

16x16 outdoor pillow inserts15K searches a year

Listings sell for $19.18 on average, from $8.81 to $29.27. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $19.18 that is $5K to $10K a year per listing.

Average price

$19.18inside the $15 to $100 sweet spot

Price range

$8.81–$29.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

1.6%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #69 within Decorative Pillows. It carries 5,761 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#69in Decorative Pillows

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

5,761per listing

Listings tracked

33

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months