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16 Pizza Oven

Fail

Buyers convert on only 0.3% of searches, so 16 Pizza Oven is a Fail.

Flapen Score
39
39 / 100
Ranks 8,066 of 8,839 Patio, Lawn & Garden niches · −17 vs the category median of 56
Market size
$36K/yr52K searches / yr
90-day growth
+25.8%search demand this quarter
Competition
49%top-5 click share · 17 brands · 52 sellers

Flapen Score

16 Pizza Oven against its category

The dotted line is the Patio, Lawn & Garden average. Past it, 16 Pizza Oven is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 16 Pizza Oven market on Amazon at a glance

Shoppers on Amazon United States searched for 16 Pizza Oven 52K times last year and spent an estimated $36K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+25.8%
Conversion, latest week
0.3%
Market size, estimated
$36Ka year
Peak month
December2.1× the quietest month
Top search term
16 inch pizza oven15K searches a year

02 · Price

A sale here is worth $254.37.

Listings sell for $254.37 on average, from $86.02 to $548.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $254.37 that is $0 to $25K a year per listing.

Average price
$254.37above the $15 to $100 sweet spot
Price range
$86.02–$548.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$25K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #36 within Outdoor Kitchen Appliances & Storage. It carries 1,222 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
70%
Out of stock, average day
22.4%
Average rank
#36in Outdoor Kitchen Appliances & Storage
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
1,222per listing
Listings tracked
30

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
34 months

Products

Top 16 Pizza Oven products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

52

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

49%

Top 20: 88%

Open market

20%

  • Brand 124%
  • Brand 215%
  • Brand 313%
  • Brand 411%
  • Brand 59%
  • Brand 67%

Demand

16 Pizza Oven search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top 16 Pizza Oven search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 16 inch pizza oven15K/yr
  • 16 pizza oven13K/yr
  • pizza oven 16 inch13K/yr
  • large pizza oven6K/yr
  • pizza oven 165K/yr

Reviews and returns

What reviews say buyers love and hate about 16 Pizza Oven

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Baking”
13%of negative reviews mention “Heating”
4.3%of orders come back
“However, all of a sudden, it simply stopped heating”
A buyer, on “Heating”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 16 Pizza Oven questions

Answered from the same tracked data.