12x20 Pillow Cover Outdoor
12x20 Pillow Cover Outdoor shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($30K/yr) keeps it on the watch list.
Flapen Score
Ranks 5,174 of 8,839 Patio, Lawn & Garden niches · −3 vs the category median of 56
Is 12x20 Pillow Cover Outdoor profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 12x20 Pillow Cover Outdoor is a $30K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 53/100.
12x20 Pillow Cover Outdoor: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +54.0% over the last 90 days and 2.2% of searches end in a purchase.
$30K
revenue / yr
Who owns the niche?
The top 5 brands hold 58% of demand, so 42% of the market is open.
42%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 75 products
Top 12x20 Pillow Cover Outdoor products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x12 Inch Navy
- Price
- $13.91
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 3y ago
DAFENA Spring Pillow Covers 12x20 Inch 2 Pcs Blue Green Hydrangea Flower Decor Throw Pillows Vintage Floral Seasonal Summer Outdoor Decoration Lumbar Pillowcase Linen Cushion Cover for Couch Sofa
- Price
- $15.04
- Rating
- 4.4/5
- Reviews
- 650
- Age
- 1y ago
RABUSOFA Outdoor Pillow Covers Waterproof 12x20 Outdoor Bird Lumbar Throw Pillow Cases Small Decorative Pillows for Couch Patio Furniture Polyester Linen Teal Blue
- Price
- $8.72
- Rating
- 4.8/5
- Reviews
- 461
- Age
- 2y ago
MIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Coastal Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x12 Inch Turquoise
- Price
- $10.15
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 6y ago
Blue and Gray Floral Pillow Covers 12x20 Set of 2 Outdoor Waterproof White Colored Decorative Throw Pillows Summer Pillowcase Polyester Cushion Case Decor for Couch Patio Funiture Garden Porch 01B12
- Price
- $15.02
- Rating
- 4.7/5
- Reviews
- 1,240
- Age
- 2y ago
Trending
90-day click momentumMIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x12 Inch Navy
- Price
- $13.91
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 3y ago
Kevin Textile Outdoor Waterproof Long Lumbar Pillow Cover 14x36 Inch Pack of 1 Checkered Decorative Rectangle Cushion Throw Pillowcases Shell for Patio Tent Garden Couch Bed Sofa Sage Green
- Price
- $24.18
- Rating
- 4.6/5
- Reviews
- 2,871
- Age
- 6mo ago
ANRODUO Floral Outdoor Pillow Covers 12x20 Waterproof Set of 2 Lumbar Block Print Decorative Cushion Cases with Refined Edge Piping for Summer Patio Porch Garden Couch Sofa Bench Decor Brown
- Price
- $16.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 7mo ago
MIULEE Pack of 2 Decorative Outdoor Waterproof Throw Pillow Covers Flower Print Chic Boho Accent Pillow Covers for Square Garden Patio Cushion 12x20 Inch Blue-Green
- Price
- $23.70
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
JOJOGOGO Black and White Scalloped Outdoor Lumbar Pillow Covers 12x20 Waterproof & Sunproof Set of 2 Black Outdoor Pillows Embroidered Decorative Throw Pillows for Couch Porch and Patio Furniture
- Price
- $26.66
- Rating
- 4.8/5
- Reviews
- 154
- Age
- 1y ago
Newest
by launch dateKevin Textile Outdoor Waterproof Long Lumbar Pillow Cover 14x36 Inch Pack of 1 Checkered Decorative Rectangle Cushion Throw Pillowcases Shell for Patio Tent Garden Couch Bed Sofa Sage Green
- Price
- $24.18
- Rating
- 4.6/5
- Reviews
- 2,871
- Age
- 6mo ago
ANRODUO Floral Outdoor Pillow Covers 12x20 Waterproof Set of 2 Lumbar Block Print Decorative Cushion Cases with Refined Edge Piping for Summer Patio Porch Garden Couch Sofa Bench Decor Brown
- Price
- $16.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 7mo ago
RABUSOFA Outdoor Pillows Covers 12x20 inch Waterproof Light Grey and Beige Boho Lumbar Throw Cushion Case Set of 4 for Patio Furniture for Couch Sunbrella(no Insert)
- Price
- $15.16
- Rating
- 4.2/5
- Reviews
- 383
- Age
- 1y ago
MIULEE Pack of 2 Decorative Outdoor Waterproof Throw Pillow Covers Flower Print Chic Boho Accent Pillow Covers for Square Garden Patio Cushion 12x20 Inch Blue-Green
- Price
- $23.70
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
JOJOGOGO Black and White Scalloped Outdoor Lumbar Pillow Covers 12x20 Waterproof & Sunproof Set of 2 Black Outdoor Pillows Embroidered Decorative Throw Pillows for Couch Porch and Patio Furniture
- Price
- $26.66
- Rating
- 4.8/5
- Reviews
- 154
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
Brands
34 falling
Sellers
39
Top-5 brand share
58%
Top 20: 92%
Top-5 click share
25%
Top 20: 60%
Open market
38%
- MIULEE27%
- K KEVIN TEXTILE10%
- RABUSOFA9%
- DFXSZ6%
- DAFENA6%
- VAKADO4%
12x20 Pillow Cover Outdoor demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top 12x20 Pillow Cover Outdoor search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 20x12 outdoor pillow cover13K/yr
- 12x20 pillow cover outdoor16K/yr
- lumbar outdoor pillow covers12K/yr
- 12x20 outdoor pillow covers11K/yr
- outdoor lumbar pillow covers 12x2010K/yr
- outdoor pillow covers lumbar8K/yr
- long outdoor pillow6K/yr
- lumbar pillow cover outdoor7K/yr
- 12 x 20 outdoor pillow3K/yr
What reviews say buyers love and hate about 12x20 Pillow Cover Outdoor
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Excellent product”
“Beautiful colors”
“bench cushion”
“Fit great”
“just what i needed”
What buyers complain about
59% of reviews“Absolute garbage”
“tends to absorb water”
“ITEM NOT AT ALL AS DESCRIBED”
“Dark grey not black”
“It is not very thick”
12x20 Pillow Cover Outdoor return rate & reasons
Why buyers send it back, as a share of all return requests.
3.6%
Return rate
79%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 12x20 Pillow Cover Outdoor questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
