12x20 Outdoor Pillow Cover
12x20 Outdoor Pillow Cover shows a fragmented shelf (top 5 take 31% of clicks), but a small market ($45K/yr) keeps it on the watch list.
Flapen Score
Ranks 5,822 of 8,839 Patio, Lawn & Garden niches · −5 vs the category median of 56
Is 12x20 Outdoor Pillow Cover profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 12x20 Outdoor Pillow Cover is a $45K/yr Amazon United States market (154K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 51/100.
12x20 Outdoor Pillow Cover: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +58.3% over the last 90 days and 2.0% of searches end in a purchase.
$45K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 52 products
Top 12x20 Outdoor Pillow Cover products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x12 Inch Navy
- Price
- $13.91
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 3y ago
DAFENA Spring Pillow Covers 12x20 Inch 2 Pcs Blue Green Hydrangea Flower Decor Throw Pillows Vintage Floral Seasonal Summer Outdoor Decoration Lumbar Pillowcase Linen Cushion Cover for Couch Sofa
- Price
- $15.04
- Rating
- 4.4/5
- Reviews
- 650
- Age
- 1y ago
MIULEE Outdoor Waterproof Throw Pillow Covers Decorative Farmhouse Water Resistant Cushion Covers for Tent Patio Garden Couch Sofa Pack of 2 12x20 Inch Yellow
- Price
- $13.17
- Rating
- 4.5/5
- Reviews
- 247
- Age
- 2y ago
RABUSOFA Outdoor Pillow Covers Waterproof 12x20 Outdoor Bird Lumbar Throw Pillow Cases Small Decorative Pillows for Couch Patio Furniture Polyester Linen Teal Blue
- Price
- $8.72
- Rating
- 4.8/5
- Reviews
- 461
- Age
- 2y ago
Blue and Gray Floral Pillow Covers 12x20 Set of 2 Outdoor Waterproof White Colored Decorative Throw Pillows Summer Pillowcase Polyester Cushion Case Decor for Couch Patio Funiture Garden Porch 01B12
- Price
- $15.02
- Rating
- 4.7/5
- Reviews
- 1,240
- Age
- 2y ago
Trending
90-day click momentum
MIULEE Outdoor Waterproof Throw Pillow Covers Set of 2 Hello Sunshine Decorative Outdoor Rectangular Pillowcases for Chair Patio Garden Couch Tent Balcony Sofa Black 12x20 Inch
- Price
- $11.43
- Rating
- 4.5/5
- Reviews
- 697
- Age
- 3y ago
MIULEE Pack of 2 Decorative Outdoor Solid Waterproof Throw Pillow Covers Faux Linen Garden Farmhouse Cushion Cases for Summer Patio Tent Balcony Couch Sofa 20x12 Inch Navy
- Price
- $13.91
- Rating
- 4.4/5
- Reviews
- 8,571
- Age
- 3y ago
JOJOGOGO Black and White Scalloped Outdoor Lumbar Pillow Covers 12x20 Waterproof & Sunproof Set of 2 Black Outdoor Pillows Embroidered Decorative Throw Pillows for Couch Porch and Patio Furniture
- Price
- $26.66
- Rating
- 4.8/5
- Reviews
- 154
- Age
- 1y ago
MIULEE Pack of 2 Decorative Outdoor Waterproof Throw Pillow Covers Flower Print Chic Boho Accent Pillow Covers for Square Garden Patio Cushion 12x20 Inch Blue-Green
- Price
- $23.70
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
MIULEE Outdoor Waterproof Throw Pillow Covers Decorative Farmhouse Water Resistant Cushion Covers for Tent Patio Garden Couch Sofa Pack of 2 12x20 Inch Yellow
- Price
- $13.17
- Rating
- 4.5/5
- Reviews
- 247
- Age
- 2y ago
Newest
by launch date
ANRODUO Floral Outdoor Pillow Covers 12x20 Waterproof Set of 2 Lumbar Block Print Decorative Cushion Cases with Refined Edge Piping for Summer Patio Porch Garden Couch Sofa Bench Decor Brown
- Price
- $16.09
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 7mo ago
ARGOOFG Waterproof Dark Blue Dahlia Floral Outdoor Pillow Covers 12x20 Inch Decorative Spring Summer Cushion Cases for Living Room Sofa Patio Garden Porch
- Price
- $6.74
- Rating
- 4.8/5
- Reviews
- 39
- Age
- 7mo ago
RABUSOFA Outdoor Pillows Covers 12x20 inch Waterproof Light Grey and Beige Boho Lumbar Throw Cushion Case Set of 4 for Patio Furniture for Couch Sunbrella(no Insert)
- Price
- $15.16
- Rating
- 4.2/5
- Reviews
- 383
- Age
- 1y ago
MIULEE Pack of 2 Decorative Outdoor Waterproof Throw Pillow Covers Flower Print Chic Boho Accent Pillow Covers for Square Garden Patio Cushion 12x20 Inch Blue-Green
- Price
- $23.70
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
JOJOGOGO Black and White Scalloped Outdoor Lumbar Pillow Covers 12x20 Waterproof & Sunproof Set of 2 Black Outdoor Pillows Embroidered Decorative Throw Pillows for Couch Porch and Patio Furniture
- Price
- $26.66
- Rating
- 4.8/5
- Reviews
- 154
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.
Brands
24 falling
Sellers
28
Top-5 brand share
66%
Top 20: 98%
Top-5 click share
31%
Top 20: 71%
Open market
30%
- MIULEE37%
- RABUSOFA10%
- DFXSZ9%
- DAFENA5%
- VAKADO5%
- K KEVIN TEXTILE4%
12x20 Outdoor Pillow Cover demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 9.0×
Top 12x20 Outdoor Pillow Cover search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 12x20 outdoor pillow cover70K/yr
- outdoor pillow covers 12x2053K/yr
- 12 x 20 outdoor pillow cover16K/yr
- outdoor lumbar pillow cover10K/yr
- outdoor pillow green4K/yr
What reviews say buyers love and hate about 12x20 Outdoor Pillow Cover
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Good Quality”
“Beautiful colors”
“Fit great”
“just what i wanted”
“Pretty cushions”
What buyers complain about
55% of reviews“Returned because of color”
“Looks far more expensive in person”
“Looks very cheap looking”
“total waste of money and have to throw out both the pillows and covers”
“They arent big and fluffy and they dont fill out full,”
12x20 Outdoor Pillow Cover return rate & reasons
Why buyers send it back, as a share of all return requests.
3.5%
Return rate
79%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 12x20 Outdoor Pillow Cover questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
