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12v Pool Light Bulb

Maybe

The products selling today average only 4.0★. But shoppers spend an estimated $41K a year here, so 12v Pool Light Bulb is a Maybe.

Flapen Score
60
60 / 100
Top 32% of 8,839 Patio, Lawn & Garden niches · +4 vs the category median of 56
Market size
$41K/yr13K searches / yr
90-day growth
+71.5%search demand this quarter
Competition
50%top-5 click share · 21 brands · 25 sellers

Flapen Score

12v Pool Light Bulb against its category

The dotted line is the Patio, Lawn & Garden average. Past it, 12v Pool Light Bulb is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 12v Pool Light Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for 12v Pool Light Bulb 13K times last year and spent an estimated $41K. The top 5 brands take 60% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+71.5%
Conversion, latest week
5.2%
Market size, estimated
$41Ka year
Peak month
May3.0× the quietest month
Top search term
12v pool light bulb8K searches a year

02 · Price

A sale here is worth $62.76.

Listings sell for $62.76 on average, from $27.27 to $135.30. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $62.76 that is $0 to $6K a year per listing.

Average price
$62.76inside the $15 to $100 sweet spot
Price range
$27.27–$135.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #447 within Parts & Accessories. It carries 152 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
13.1%
Average rank
#447in Parts & Accessories
Average rating
3.99 starsAmazon United States average 4.42 stars
Average reviews
152per listing
Listings tracked
27

04 · Newcomers

6 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
44 months

Products

Top 12v Pool Light Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 flat

Sellers

25

Top-5 brand share

60%

Top 20: 99%

Top-5 click share

50%

Top 20: 93%

Open market

35%

  • Brand 124%
  • Brand 215%
  • Brand 311%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

12v Pool Light Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Black Friday '24Holiday '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.0×

Reviews and returns

What reviews say buyers love and hate about 12v Pool Light Bulb

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Brightness/Shine/Glow”
31%of negative reviews mention “Durability”
5.2%of orders come back
“Did not last”
A buyer, on “Durability”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 12v Pool Light Bulb questions

Answered from the same tracked data.