Skip to content

Waterproof Notepad

a small market ($50K/yr) — Waterproof Notepad doesn't clear our bar today.

Flapen Score

45
Skip it

Ranks 239 of 426 Office Products niches · −2 vs the category median of 47

Market size 12Growth 16Conversion 32Competition 71Returns 86Price range 58Avg price 95Brand share 58Review moat 54Quality gap 24
This niche Category average · 426 niches

Is Waterproof Notepad profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Waterproof Notepad is a $50K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 45/100.

Waterproof Notepad: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.5% over the last 90 days and 2.5% of searches end in a purchase.

$50K

revenue / yr

Units sold / yr4K
Search volume / yr-17.5%73K
Conversion rate2.5%
Avg price$27.07

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers24 · 66
Top-5 product click share42%
Open market30%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 44 products

Sponsored placement93%
New entrants (1y)4· 1 succeeded
Avg rating4.6★
Avg reviews1,327

Top Waterproof Notepad products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

$0$2K$4K$6K$8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

66

Top-5 brand share

70%

Top 20: 98%

Top-5 click share

42%

Top 20: 78%

Open market

25%

  • Elan Publishing Company34%
  • WIKSRY12%
  • Maxhoo9%
  • Krozur9%
  • Field Notes5%
  • Tintris5%

Waterproof Notepad demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume73KCVR2.5%Products44Brands24Top 5 Brands70%OOS Rate16.2%Rating4.6★Reviews1,327Avg BSR#653
5K4KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.2×

Top Waterproof Notepad search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • field journal47K/yr
  • elan field book9K/yr
  • field books6K/yr
  • surveying field book6K/yr
  • survey field book4K/yr

What reviews say buyers love and hate about Waterproof Notepad

What buyers mention most, as a share of all reviews.

What buyers love

68% of reviews
Quality-Overall19%

looks well made

Size-Overall9%

Love the size

Value For Money9%

Great deal

Durability6%

Very durable

Paper Quality6%

paper is great

What buyers complain about

52% of reviews
Size-Overall12%

Just a bit too big

Quality-Overall11%

Poor quality

Paper Quality9%

the paper doesnt have enough grip to let the pen write evenly

Leather Quality5%

But its not leather

Advertised Vs Actual Product4%

Misleading

Waterproof Notepad return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
49%
2Advertised Vs Actual Product
9%
3Quality-Overall
5%
4Value For Money
4%
5Paper Quality
3%

Common Waterproof Notepad questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Waterproof Notepad 45/100 on Amazon United States — Skip it. The niche generates $50K/yr across 44 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved -17.5% over the last 90 days.
Search demand for Waterproof Notepad on Amazon United States peaks in Jan–Feb–Dec, where the busiest month runs 2.2× the quietest.