Thin Binder

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

164K

Growth, 90 days vs prior 90

-12.3%

Conversion, latest week

5.1%

Market size, estimated

$108Ka year

Peak month

August2.1× the quietest month

Top search term

thin binder54K searches a year

Listings sell for $12.99 on average, from $4.57 to $28.07. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $12.99 that is $1K to $3K a year per listing.

Average price

$12.99under the $15 to $100 sweet spot

Price range

$4.57–$28.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #42 within Binders & Binding Systems. It carries 3,883 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#42in Binders & Binding Systems

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

3,883per listing

Listings tracked

36

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months