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Therapy Journal

Fail

Shoppers spend an estimated $60K a year here, so Therapy Journal is a Fail.

Flapen Score
45
45 / 100
Ranks 239 of 426 Office Products niches · −2 vs the category median of 47
Market size
$60K/yr152K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
53%top-5 click share · 21 brands · 101 sellers

Flapen Score

Therapy Journal against its category

The dotted line is the Office Products average. Past it, Therapy Journal is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Therapy Journal market on Amazon at a glance

Shoppers on Amazon United States searched for Therapy Journal 152K times last year and spent an estimated $60K. The top 5 brands take 56% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
2.4%
Market size, estimated
$60Ka year
Top search term
therapy journal75K searches a year

02 · Price

A sale here is worth $16.31.

Listings sell for $16.31 on average, from $6.26 to $38.39. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $16.31 that is $2K to $4K a year per listing.

Average price
$16.31inside the $15 to $100 sweet spot
Price range
$6.26–$38.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #779 within Personal Organizers. It carries 1,856 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#779in Personal Organizers
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,856per listing
Listings tracked
26

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Therapy Journal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

101

Top-5 brand share

56%

Top 20: 99%

Top-5 click share

53%

Top 20: 93%

Open market

38%

  • Brand 119%
  • Brand 213%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Therapy Journal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 2.2× · 7 of 12 months tracked

Search terms

Top Therapy Journal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • therapy journal75K/yr
  • therapy notebook20K/yr
  • therapy journal for women24K/yr
  • notebook therapy9K/yr
  • cagie lined journal notebook7K/yr
  • best journals for mental health5K/yr
  • journal for therapy4K/yr
  • cagie journal3K/yr
  • cagie3K/yr

Reviews and returns

What reviews say buyers love and hate about Therapy Journal

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Paper Quality”
12%of negative reviews mention “Value For Money”
1.3%of orders come back
“Expensive,”
A buyer, on “Value For Money”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Therapy Journal questions

Answered from the same tracked data.