Spiral Binding Coils

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

139K

Growth, 90 days vs prior 90

+6.5%

Conversion, latest week

3.1%

Market size, estimated

$78Ka year

Peak month

August1.4× the quietest month

Top search term

spiral binding coils60K searches a year

Listings sell for $18.27 on average, from $6.42 to $37.42. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.27 that is $2K to $5K a year per listing.

Average price

$18.27inside the $15 to $100 sweet spot

Price range

$6.42–$37.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #55 within Binders & Binding Systems. It carries 602 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#55in Binders & Binding Systems

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

602per listing

Listings tracked

49

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months