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Ribbon Bookmark

Fail

Shoppers spend an estimated $59K a year here, so Ribbon Bookmark is a Fail.

Flapen Score
44
44 / 100
Ranks 268 of 426 Office Products niches · −3 vs the category median of 47
Market size
$59K/yr199K searches / yr
90-day growth
-20.7%search demand this quarter
Competition
38%top-5 click share · 30 brands · 32 sellers

Flapen Score

Ribbon Bookmark against its category

The dotted line is the Office Products average. Past it, Ribbon Bookmark is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ribbon Bookmark market on Amazon at a glance

Shoppers on Amazon United States searched for Ribbon Bookmark 199K times last year and spent an estimated $59K. The top 5 brands take 64% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
199K
Growth, 90 days vs prior 90
-20.7%
Conversion, latest week
3.1%
Market size, estimated
$59Ka year
Top search term
bible ribbons34K searches a year

02 · Price

A sale here is worth $9.50.

Listings sell for $9.50 on average, from $4.35 to $19.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.50 that is $950 to $2K a year per listing.

Average price
$9.50under the $15 to $100 sweet spot
Price range
$4.35–$19.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$950–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #1,270 within Book Covers & Book Accessories. It carries 814 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
91%
Out of stock, average day
2.9%
Average rank
#1,270in Book Covers & Book Accessories
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
814per listing
Listings tracked
45

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Ribbon Bookmark products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

32

Top-5 brand share

64%

Top 20: 91%

Top-5 click share

38%

Top 20: 76%

Open market

31%

  • Brand 135%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Ribbon Bookmark search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.7× · 7 of 12 months tracked

Search terms

Top Ribbon Bookmark search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bible ribbons34K/yr
  • ribbon bookmark33K/yr
  • bible ribbons bookmarks34K/yr
  • bookmark ribbon18K/yr
  • book ribbon12K/yr
  • bible ribbon9K/yr
  • ribbon bookmark for bible10K/yr
  • ribbon for bookmarks7K/yr
  • bible bookmark ribbons9K/yr
  • ribbon bookmarks6K/yr

Reviews and returns

What reviews say buyers love and hate about Ribbon Bookmark

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Color”
21%of negative reviews mention “Size-Overall”
1.9%of orders come back
“it was still far too large”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ribbon Bookmark questions

Answered from the same tracked data.