project planner
Skip itSoft demand (-16.6% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great$18.24avg listing price — sweet spot $15–$100
Price range
Great$6.07–$59.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Review moat
Good1,022.49avg incumbent reviews — the moat a new listing must climb
Market size
Okay$141K$141K/yr · 321K searches
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, project planner is a $141K/yr Amazon United States market (321K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Aug. Verdict: Skip it — 49/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
project planner market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $182K–$228K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #565
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 73%
- Out of stock
- 1.6%
- Avg brand age
- 44 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
117
Top-5 brand share
66%
Top 20: 98%
Top-5 click share
46%
Top 20: 86%
Open market
30%
- Ampad21%
- SUNEE16%
- Templatables12%
- CHUNART9%
- Sweetzer & Orange8%
- dilitego4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.6% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.5×
Top project planner search terms
- project planner68K/yr
- project management notebook41K/yr
- project notebook34K/yr
- project planner notebook39K/yr
- project manager notebook22K/yr
- project manager must haves9K/yr
- project management planner23K/yr
- project notebooks for work14K/yr
- ampad gold fibre9K/yr
- project planning notebook8K/yr
Top project planner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Project Planner Notepad - Project Management Organizer Desk Pad - Manage Project Tasks and Meeting Deadlines Effectively - 50 Sheets of Premium 120gsm Paper | Management | A4 Mono
Templatables$13.974.2★49 rev
Ampad Gold Fibre Designer Project Planner Size 9-1/2 x 7-1/4 Asst Covers 84 Sheets per Notebook (20-817) White
Ampad$8.044.6★1,226 rev
Project Planner: Management Notebooks Organizer & Work Log Book Tracker With Checklist Brainstorming for Entrepreneurs Managers & Small Business Owners
CHUNART$29.014.5★90 rev
S&O Project Management Planner - Work Organizer Daybook Assignment Schedule Notebook - Task Manager Activity Notebooks for Work - Project Management Journal- 200 Pages 8.25 x 9.3
Sweetzer & Orange$14.814.6★205 rev
SUNEE Half Meeting Half Note - 7.5x10 Professional Notebooks for Work - 160 Pages B5 Size Project Planner Spiral Meeting Agenda/Minutes Organizer for Women Men Note Taking Office & Business
SUNEE$9.644.8★886 rev
Newest
by launch date
SUNEE Half Meeting Half Note 7x10 Notebook for Work 140 Pages B5 Size Project Planner for Women&Men Minutes Organizer for Meeting Notes Ideas for Office/Business PVC Waterproof Cover Black
SUNEE$7.46148 rev
GROWTH ATLAS Map Desk Pad Project Notebook - One-Page Project Planner for Business Owners to Stay Focused Project Management and Achieve Results with a Success Mindset
GROWTH ATLAS$17.1033 rev
Hardcover Spiral Journal Notebooks for Work With Removable Dividers & Tabs 8.5x11 5 Subject Notebook for Note Taking & Organizer A4 College Ruled Lined Journal for Women & Writing Aquamarine 280 Pages
Taja$13.80589 rev
Project Planner Kit & Meeting Notebook for Work 90 Large Sticky Notes for Organization Meetings Work/Project Management Business Professionals & Work Planners
Aspired Choice$16.3590 rev
Project Planner Notepad - Project Management Organizer Desk Pad - Manage Project Tasks and Meeting Deadlines Effectively - 50 Sheets of Premium 120gsm Paper | Management | A4 Mono
Templatables$13.9749 rev
Trending
90-day click momentum
Blue Sky Aligned Notes Professional Business Notebook Flexible Cover Twin-Wire Binding Perforated Pages 8.5 x 11 Black
Blue Sky$9.854.7★
Anecdote Daily Planner w/ 2026-2027 Calendar | Start Anytime 26 Weeks Undated | 1 Page per Day | 8.5 x 5.2 | Hardcover To-Do List Organizer Plan Your Success Achieve Productivity Goals (Evergreen)
ANECDOTE.$21.884.4★
SUNEE Half Meeting Half Note - 7.5x10 Professional Notebooks for Work - 160 Pages B5 Size Project Planner Spiral Meeting Agenda/Minutes Organizer for Women Men Note Taking Office & Business
SUNEE$9.644.8★
Ampad Gold Fibre Writing Pads 8-1/2 x 11-3/4 Legal Rule Canary Paper 50 Sheets 12 Pack (20-020R)
Ampad$35.574.6★
To Do List Notepad: With Multiple Functional Sections - 6.5 x 9.8 60 Sheets - Spiral Daily Planner Notebook - Task CheckList Organizer Agenda Pad for Work - Note & Todo List Organization Notebooks
Of a Happy Kind$7.984.8★
What buyers say about project planner
What buyers praise and complain about, mined from review topics.What buyers love
“Great for staying organized”
“Amazing Quality”
“Beautiful paper”
“As advertised”
“Easy to use”
“Its big enough to serve the purpose”
“Perfect for my work”
“It is very sturdy”
“Good writing experience”
“Good Value”
What buyers complain about
“The paper is very cheap”
“Not worth the price”
“the paper is too thin”
“Very cheep and not as pictured”
“Its a little larger than anticipated”
“Falls apart”
“Incorrect Color in description”
“indents through back of the page so its not pleasing to write on both sides”
“Could use better adhesive”
“Dont buy- just find a digital version and print”
Top return reasons
Common questions
- Is project planner profitable to sell on Amazon United States?
- The niche generates $141K/yr across 37 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.6%. Flapen's verdict: Skip it (49/100).
- How competitive is the project planner niche?
- 23 brands and 117 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in project planner?
- Top complaints mined from reviews: Paper Quality, Value For Money, Thickness. The return rate is 1.3%.
- When does demand for project planner peak?
- Demand peaks in Aug; the busiest month runs 1.5× the quietest.
- What does it cost to enter the project planner niche?
- Listings span $6.07–$59.33; the average listing price is $18.24 (sweet spot $15–$100). The average incumbent carries 1,022 reviews — the moat a new listing must climb.