Playbill Binder
Playbill Binder shows a sweet-spot price point ($26.96 avg), but strong incumbent ratings (4.6★) keeps it on the watch list.
Flapen Score
Top 24% of 426 Office Products niches · +4 vs the category median of 47
Is Playbill Binder profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Playbill Binder is a $340K/yr Amazon United States market (222K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Playbill Binder: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +9.3% over the last 90 days and 5.7% of searches end in a purchase.
$340K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 20 products
Top Playbill Binder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Show-Bill Binder with Sleeves - Large 4 Theater Program Holder with 35 Sheet Protectors and Numbering Stickers Included - Broadway Gift with Full-Color Logo and Numbering Panel
- Price
- $29.94
- Rating
- 4.8/5
- Reviews
- 354
- Age
- 4y ago
Black Broadway Playbill Binder with Sleeves Musical Theater Gifts for Broadway Lovers Playbill Display Organizer Book for Showbill Binder Holder Theatre Gifts Ideas for Show Bill Storage 35 Sheets
- Price
- $24.79
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 3mo ago
Broadway Playbill Binder with sleeves Playbill Theater Holder & Showbill binder Organizer Album Playbill Gifts for Women & Men and Musical Theater Show Lovers 25 protective sheets
- Price
- $31.09
- Rating
- 4.8/5
- Reviews
- 73
- Age
- 9mo ago
Playbill Binder with Sleeves 25 Sheet Protectors Broadway and Theatre Show-Bill Holder Fits 5.5 x 8.5 Programs 3 Ring D-Ring Acid-Free Archival Musical Theater Gift Black - Ring Binder Depot
- Price
- $23.11
- Rating
- 4.5/5
- Reviews
- 475
- Age
- 8y ago
2Fold Binder for Holding Broadway Play Program and Theater Programs with 30 Custom Sheet Protectors - PU Leather - Fits Programs from Mid 1980s to Modern (Black/Gold Foil)
- Price
- $39.88
- Rating
- 4.7/5
- Reviews
- 1,539
- Age
- 7y ago
Trending
90-day click momentumBlack Broadway Playbill Binder with Sleeves Musical Theater Gifts for Broadway Lovers Playbill Display Organizer Book for Showbill Binder Holder Theatre Gifts Ideas for Show Bill Storage 35 Sheets
- Price
- $24.79
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 3mo ago
Show-Bill Binder & Theatre Journal Set Faux Leather Folder with 35 Sleeves 86 Show Log Book Musical Theatre Program Organiser & Broadway Gift
- Price
- $31.02
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 3mo ago
Samsill Contrast Stitch Vintage 2 Inch 3 Ring Playbill Binder Compatible with Theater Programs and Broadway Programs My Broadway Debossed
- Price
- $29.27
- Rating
- 4.4/5
- Reviews
- 242
- Age
- 4mo ago
2 Pack 4 Inch Theater Program Binder PU Leather 4 Wide Playbill Holder 40 Pages DRing Album for Broadway Musical Memorabilia Storage Organizer(Black)
- Price
- $29.39
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 8mo ago
2Fold Binder for Holding Broadway Play Program and Theater Programs with 30 Custom Sheet Protectors - PU Leather - Fits Programs from Mid 1980s to Modern (Black/Gold Foil w/Window)
- Price
- $38.44
- Rating
- 4.7/5
- Reviews
- 1,539
- Age
- 7y ago
Newest
by launch dateBlack Broadway Playbill Binder with Sleeves Musical Theater Gifts for Broadway Lovers Playbill Display Organizer Book for Showbill Binder Holder Theatre Gifts Ideas for Show Bill Storage 35 Sheets
- Price
- $24.79
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 3mo ago
Show-Bill Binder & Theatre Journal Set Faux Leather Folder with 35 Sleeves 86 Show Log Book Musical Theatre Program Organiser & Broadway Gift
- Price
- $31.02
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 3mo ago
Samsill Contrast Stitch Vintage 2 Inch 3 Ring Playbill Binder Compatible with Theater Programs and Broadway Programs My Broadway Debossed
- Price
- $29.27
- Rating
- 4.4/5
- Reviews
- 242
- Age
- 4mo ago
2 Pack 4 Inch Theater Program Binder PU Leather 4 Wide Playbill Holder 40 Pages DRing Album for Broadway Musical Memorabilia Storage Organizer(Black)
- Price
- $29.39
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 8mo ago
HAUTOCO Show-Bill Binder with Sleeves Theater Program Holder with Contents Page 36 Sheet Top Flap Protectors and Numbering Stickers D-Ring Binder Organize 8.5 x 5.5 Broadway Show-Bills Black
- Price
- $26.84
- Rating
- 4.8/5
- Reviews
- 35
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 rising
Sellers
53
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
16%
- Alvorn26%
- UTOPISH21%
- 2Fold17%
- Ring Binder Depot12%
- tutata5%
- HAUTOCO4%
- Open — no brand owns it (8 brands, 16%)
Playbill Binder demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 3.4×
Top Playbill Binder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- playbill binder131K/yr
- playbill binder with sleeves20K/yr
- playbill16K/yr
- playbill display12K/yr
- playbill holder12K/yr
- playbill organizer9K/yr
- broadway playbill binder8K/yr
- playbill storage5K/yr
- play bill binders5K/yr
- playbill book4K/yr
What reviews say buyers love and hate about Playbill Binder
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Great quality looks great on the shelf”
“Size is perfect”
“Good organizer”
“One of the best features is the generous storage capacity”
“The PU leather has a sleek look, and the extra padding gives it a more substantial, high-end appearance”
What buyers complain about
57% of reviews“small”
“Came in damaged twice”
“Very misleading”
“The binder isn't the sturdiest thing in the world”
“Not worth the money”
Playbill Binder return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
82%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Playbill Binder questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
