Papier Planner
FailDemand is soft, at -35.9% this quarter, so Papier Planner is a Fail.
- Flapen Score
- 43 / 100Ranks 282 of 426 Office Products niches · −4 vs the category median of 4743
- Market size
- $372K/yr306K searches / yr
- 90-day growth
- -35.9%search demand this quarter
- Competition
- 56%top-5 click share · 8 brands · 29 sellers
Flapen Score
Papier Planner against its category
The dotted line is the Office Products average. Past it, Papier Planner is stronger. Inside it, weaker.
Market
The Papier Planner market on Amazon at a glance
Shoppers on Amazon United States searched for Papier Planner 306K times last year and spent an estimated $372K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Aug–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $372K a year.
- Searches, last 12 months
- 306K
- Growth, 90 days vs prior 90
- -35.9%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $372Ka year
- Peak month
- January5.2× the quietest month
- Top search term
- papier planner121K searches a year
02 · Price
A sale here is worth $36.20.
Listings sell for $36.20 on average, from $12.06 to $59.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $36.20 that is $9K to $18K a year per listing.
- Average price
- $36.20inside the $15 to $100 sweet spot
- Price range
- $12.06–$59.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$18K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,031 within Personal Organizers. It carries 1,104 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 2.8%
- Average rank
- #1,031in Personal Organizers
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 1,104per listing
- Listings tracked
- 26
04 · Newcomers
4 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Papier Planner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
29
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
56%
Top 20: 93%
Open market
2%
- Brand 144%
- Brand 232%
- Brand 315%
- Brand 43%
- Brand 53%
- Brand 62%
- Open — no brand owns it (2 brands, 2%)
Demand
Papier Planner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Papier Planner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- papier planner121K/yr
- full focus planner75K/yr
- anecdote planner20K/yr
- productivity notebook13K/yr
- quarterly planner13K/yr
- anecdote7K/yr
- focus planner10K/yr
- productivity journal11K/yr
- papier productivity planner6K/yr
- full focus6K/yr
Reviews and returns
What reviews say buyers love and hate about Papier Planner
We read the reviews and the return reasons for every product selling here.
“I thought this was pretty pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Papier Planner questions
Answered from the same tracked data.









