Mental Health Journal
FailDemand is soft, at -25.5% this quarter, so Mental Health Journal is a Fail.
- Flapen Score
- 49 / 100Top 35% of 426 Office Products niches · +2 vs the category median of 4749
- Market size
- $100K/yr232K searches / yr
- 90-day growth
- -25.5%search demand this quarter
- Competition
- 36%top-5 click share · 24 brands · 100 sellers
Flapen Score
Mental Health Journal against its category
The dotted line is the Office Products average. Past it, Mental Health Journal is stronger. Inside it, weaker.
Market
The Mental Health Journal market on Amazon at a glance
Shoppers on Amazon United States searched for Mental Health Journal 232K times last year and spent an estimated $100K. The top 5 brands take 65% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.
- Searches, last 12 months
- 232K
- Growth, 90 days vs prior 90
- -25.5%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $100Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- mental health journal227K searches a year
02 · Price
A sale here is worth $20.49.
Listings sell for $20.49 on average, from $8.17 to $41.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $20.49 that is $0 to $2K a year per listing.
- Average price
- $20.49inside the $15 to $100 sweet spot
- Price range
- $8.17–$41.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #875 within Personal Organizers. It carries 746 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 95%
- Out of stock, average day
- 9.3%
- Average rank
- #875in Personal Organizers
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 746per listing
- Listings tracked
- 39
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Mental Health Journal products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Clever Fox Mental Health & Anxiety Journal Guided CBT Journal with Prompts for Self Help & Stress Relief Mood & Emotion Tracker 5.8x8.3 (Purple)
- Price
- $19.86
- Rating
- 4.6/5
- Reviews
- 428
- Age
- 2y ago

5 MINUTES A DAY Mental Health Journal Anxiety & Guided Journal for Women 91 Days Self Care Journal to Practice Positive Thinking ADHD Planner with Mood Tracker (A5 Size)-Pink (5-Mentalhealth-Pink)
- Price
- $10.08
- Rating
- 4.5/5
- Reviews
- 303
- Age
- 2y ago

LIFTINSPIRE CO. FINDING BALANCE A 100-DAY Mental Health Journal Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief
- Price
- $26.75
- Rating
- 4.3/5
- Reviews
- 77
- Age
- 1y ago

INSIDE THEN OUT Better Every Day Journal - Guided Daily Journal with 365 Pre-Dated Prompts for Self Love Reflection Growth Gratitude Wellness and Healing - Self Care Routine Gift for Women Men
- Price
- $38.39
- Rating
- 4.7/5
- Reviews
- 514
- Age
- 3y ago

Clever Fox Self-Care Journal Daily Reflection Notebook Mental Health & Personal Development Planner Meditation & Mood Log A5 (Turquoise)
- Price
- $24.92
- Rating
- 4.7/5
- Reviews
- 2,678
- Age
- 4y ago
Trending
estimated 90-day click momentum
5 MINUTES A DAY Self-Care Notebook Wellness & Daily Reflection Gratitude Journal & Mood Tracker for Women Self Care Planner A5 Size (Pink)
- Price
- $10.76
- Rating
- 4.7/5
- Reviews
- 271
- Age
- 2y ago

LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Management Hardcover
- Price
- $22.20
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 1y ago

Lamare Guided Journal for Women with Prompts - One Question a Day Reflection Journal Prompts for Healing Gratitude and Mindfulness - Self Care Routine & Mental Health Gift - Taupe
- Price
- $22.02
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 6mo ago

Life & Apples Mental Health Journal for Women & Men Guided Anxiety Journal with Prompts Mood Tracker CBT Therapy Journal for Self Care and Stress Relief 120 Day Self Reflection Journal Rose Gold
- Price
- $24.91
- Rating
- 4.7/5
- Reviews
- 156
- Age
- 2y ago

Mental Health Journal for Anxiety Stress & Depression Mood & Trigger Tracker CBT & Pattern Recognition 84 Day Guided Daily Prompts & Reflection Journal for Men & Women | Growthedge
- Price
- $27.07
- Rating
- 4.8/5
- Reviews
- 37
- Age
- 1y ago
Newest
by launch date
Mental Health Mood Journal Your Daily Self-Care Companion Guided Mental Health Journal 90 Day Mood & Anxiety Tracker with Prompts for Gratitude (A)
- Price
- $14.83
- Rating
- 3.0/5
- Reviews
- 8
- Age
- 6mo ago

Lamare Guided Journal for Women with Prompts - One Question a Day Reflection Journal Prompts for Healing Gratitude and Mindfulness - Self Care Routine & Mental Health Gift - Taupe
- Price
- $22.02
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 6mo ago

Mental Health Journal Guided Journal for Mental Health 90-Day Self-Care Planner for Anxiety Relief Mood Tracker to Improve Mindfulness & Habit Building with Monthly Summary.
- Price
- $9.85
- Rating
- 4.4/5
- Reviews
- 53
- Age
- 9mo ago

Lets Get Real Guided Journal with 240 Writing Prompts for Self Reflection Personal Growth & Mindfulness Undated Self Care Journal for Women & Men Mental Health Gratitude Therapy & Wellness
- Price
- $37.07
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 11mo ago

KUMEER Guided Anxiety Journal for Women & Men Cognitive Behavioral Therapy (CBT) Journal with Repetitive Mindfulness Prompts Anti-Anxiety Techniques Overthinking & Brain Dump Journals for Mental Health & Wellness
- Price
- $13.95
- Rating
- 4.3/5
- Reviews
- 92
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
24 falling
Sellers
100
Est. top-5 brand share
65%
Top 20: 98%
Est. top-5 click share
36%
Top 20: 82%
Open market
31%
- LIFTINSPIRE CO.22%
- Clever Fox16%
- 5 MINUTES A DAY15%
- INSIDE THEN OUT8%
- KUMEER4%
- Four Progress4%
Demand
Mental Health Journal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Mental Health Journal
We read the reviews and the return reasons for every product selling here.
“Not worth the asking price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mental Health Journal questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









