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medical planner

Skip it

Soft demand (-44.3% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 3Conversion 27Competition 54Returns 62Price range 74Avg price 85Brand share 39Review moat 80Quality gap 42

Avg price

Great$19.06

avg listing price — sweet spot $15–$100

Review moat

Great399.67

avg incumbent reviews — the moat a new listing must climb

Price range

Good$8.06–$34.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.5%

return rate — above 5% kills the launch gate

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$85K

$85K/yr · 207K searches

Growth

Bad-44.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, medical planner is a $85K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 41/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

medical planner market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$95K–$114K
units × avg price
Conversion rate
2.1%
Avg BSR
#653
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
8.5%
Avg brand age
36 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

15

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

53%

Top 20: 97%

Open market

13%

  • Clever Fox34%
  • Planners with Purpose18%
  • BookFactory15%
  • Portage7%
  • bloom daily planners7%
  • Templatables5%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -44.3% search growth over the last 90 days.
10K6KSpike '24Black Friday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 3.1×

Top medical planner search terms

  • medical journal36K/yr
  • medical notebook24K/yr
  • medical planner24K/yr
  • medical journal organizer for patients18K/yr
  • medical log book20K/yr
  • medical notebook for patients10K/yr
  • medical planner organizer6K/yr
  • medical appointment planner9K/yr
  • medical journal for women9K/yr
  • medical journal for patients5K/yr
All search terms

Top medical planner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$7K12%$10K16%$14K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about medical planner

What buyers praise and complain about, mined from review topics.

What buyers love

Document Organizing/Classification26%

“Well organized”

Ease Of Use14%

“easy to write in”

Quality-Overall10%

“Excellent quality”

Advertised Vs Actual Product7%

“As advertised”

Size-Overall6%

“Just the right size”

Design-Overall4%

“The design is well done”

Color4%

“the color was perfect”

Strength3%

“very sturdy”

Durability3%

“Its very durable”

Value For Money3%

“great price”

What buyers complain about

Size-Overall18%

“I wish there was a slightly smaller version available”

Print Quality7%

“I wonder if your company also might have a large-print selection for it”

Advertised Vs Actual Product6%

“NOT WHAT IS SHOWN”

Paper Quality5%

“Paper is thin”

Quality-Overall5%

“The quality is not up to Standard”

Value For Money5%

“Plus its way too expensive for what it is”

Writing Experience4%

“Disappointing, lots of uuseful pages, veey smart area to write”

Document Organizing/Classification4%

“It could be better organized, like my medical conditions are 49, blood deficiancies 7, meds 5”

Ease Of Use3%

“The pages can be cumbersome to turn”

Add-Ons/Attachments3%

“no way to add one”

Top return reasons

Size-Overall38%
Advertised Vs Actual Product18%
Print Quality6%
Functionality-Overall6%
Design-Overall4%
Value For Money4%
Weight Heavy3%
Document Organizing/Classification2%
Quality-Overall2%
Writing Experience2%

Common questions

Is medical planner profitable to sell on Amazon United States?
The niche generates $85K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -44.3%. Flapen's verdict: Skip it (41/100).
How competitive is the medical planner niche?
12 brands and 15 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in medical planner?
Top complaints mined from reviews: Size-Overall, Print Quality, Advertised Vs Actual Product. The return rate is 2.5%.
When does demand for medical planner peak?
Demand peaks in Mar–Apr; the busiest month runs 3.1× the quietest.
What does it cost to enter the medical planner niche?
Listings span $8.06–$34.54; the average listing price is $19.06 (sweet spot $15–$100). The average incumbent carries 400 reviews — the moat a new listing must climb.