Lists

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $683K a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

-11.8%

Conversion, latest week

2.5%

Market size, estimated

$683Ka year

Peak month

December1.8× the quietest month

Top search term

to do list notepad681K searches a year

Listings sell for $9.52 on average, from $5.03 to $20.48. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $9.52 that is $29K to $38K a year per listing.

Average price

$9.52under the $15 to $100 sweet spot

Price range

$5.03–$20.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

$29K–$38K

Returns

0.8%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #149 within Planners, Refills & Covers. It carries 2,142 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

10.7%

Average rank

#149in Planners, Refills & Covers

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

2,142per listing

Listings tracked

31

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months