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Is That Smutt Jesus Bookmark

prices mostly outside the sweet spot ($4.64–$9.48) — Is That Smutt Jesus Bookmark doesn't clear our bar today.

Flapen Score

33
Skip it

Ranks 396 of 426 Office Products niches · −14 vs the category median of 47

Market size 5Growth 4Conversion 91Competition 15Returns 97Price range 0Avg price 19Brand share 35Review moat 92Quality gap 13
This niche Category average · 426 niches

Is Is That Smutt Jesus Bookmark profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Is That Smutt Jesus Bookmark is a $20K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 33/100.

Is That Smutt Jesus Bookmark: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -42.3% over the last 90 days and 10.9% of searches end in a purchase.

$20K

revenue / yr

Units sold / yr4K
Search volume / yr-42.3%26K
Conversion rate10.9%
Avg price$6.93

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers10 · 11
Top-5 product click share82%
Open market16%
Avg brand age18 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement18%
New entrants (1y)0· 0 succeeded
Avg rating4.8★
Avg reviews154

Top Is That Smutt Jesus Bookmark products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

$0$3K$6K$9K$12K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

11

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

12%

  • LovizoL43%
  • ZZBBFDJY17%
  • Generic10%
  • Riomhorry8%
  • PATCHUPS6%
  • ZEARPT5%
  • Open — no brand owns it (4 brands, 12%)

Is That Smutt Jesus Bookmark demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume26KCVR10.9%Products11Brands10Top 5 Brands84%OOS Rate5.9%Rating4.8★Reviews154Avg BSR#1,647
8K6KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 18.8×

Top Is That Smutt Jesus Bookmark search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • is that smutt bookmark15K/yr
  • is that smutt jesus bookmark6K/yr
  • is that smut bookmark5K/yr

What reviews say buyers love and hate about Is That Smutt Jesus Bookmark

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Gifting Purpose31%

Great as a gag gift

Quality-Overall22%

It was very well made

Fun/Entertainment Experience20%

A fun bookmark

Advertised Vs Actual Product7%

As described and hilarious

Value For Money4%

Great value

What buyers complain about

58% of reviews
Size-Overall25%

Its on the smaller side

Print Quality17%

The design is engraved instead of printed on

Thickness17%

not super thick

Is That Smutt Jesus Bookmark return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

30%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
40%
2Color
20%
3Quality-Overall
20%
4Advertised Vs Actual Product
10%
5Gifting Purpose
10%

Common Is That Smutt Jesus Bookmark questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Is That Smutt Jesus Bookmark 33/100 on Amazon United States — Skip it. The niche generates $20K/yr across 11 tracked products. Search demand moved -42.3% over the last 90 days.
Search demand for Is That Smutt Jesus Bookmark on Amazon United States peaks in Nov–Dec, where the busiest month runs 18.8× the quietest.