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Inspirational Calendar 2023

Fail

Demand is soft, at -69.0% this quarter, so Inspirational Calendar 2023 is a Fail.

Flapen Score
43
43 / 100
Ranks 282 of 426 Office Products niches · −4 vs the category median of 47
Market size
$57K/yr198K searches / yr
90-day growth
-69.0%search demand this quarter
Competition
38%top-5 click share · 23 brands · 52 sellers

Flapen Score

Inspirational Calendar 2023 against its category

The dotted line is the Office Products average. Past it, Inspirational Calendar 2023 is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Inspirational Calendar 2023 market on Amazon at a glance

Shoppers on Amazon United States searched for Inspirational Calendar 2023 198K times last year and spent an estimated $57K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -69.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
198K
Growth, 90 days vs prior 90
-69.0%
Conversion, latest week
2.1%
Market size, estimated
$57Ka year
Peak month
January5.4× the quietest month
Top search term
daily affirmations for desk24K searches a year

02 · Price

A sale here is worth $13.79.

Listings sell for $13.79 on average, from $5.43 to $27.68. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $13.79 that is $1K to $3K a year per listing.

Average price
$13.79under the $15 to $100 sweet spot
Price range
$5.43–$27.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #393 within Desktop Calendars & Supplies. It carries 1,504 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
14.1%
Average rank
#393in Desktop Calendars & Supplies
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
1,504per listing
Listings tracked
46

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
23 months

Products

Top Inspirational Calendar 2023 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

23 falling

Sellers

52

Top-5 brand share

60%

Top 20: 98%

Top-5 click share

38%

Top 20: 74%

Open market

34%

  • Brand 119%
  • Brand 212%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Inspirational Calendar 2023 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Inspirational Calendar 2023 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • daily affirmations for desk24K/yr
  • inspirational desk calendar17K/yr
  • motivational calendar 202624K/yr
  • daily affirmation calendar9K/yr
  • affirmation calendar 202612K/yr
  • daily inspirational quotes9K/yr
  • inspirational calendar 202631K/yr
  • inspirational daily calendar5K/yr
  • motivational calendar daily flip8K/yr
  • affirmation calendar for women5K/yr

Reviews and returns

What reviews say buyers love and hate about Inspirational Calendar 2023

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Quality-Overall”
1.6%of orders come back
“the quality is low”
A buyer, on “Quality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Inspirational Calendar 2023 questions

Answered from the same tracked data.