Hobonichi Accessories

Shoppers searched for this 948K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -48.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $182K a year.

Searches, last 12 months

948K

Growth, 90 days vs prior 90

-48.6%

Conversion, latest week

1.8%

Market size, estimated

$182Ka year

Top search term

journal accessories187K searches a year

Listings sell for $10.67 on average, from $5.46 to $21.74. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $10.67 that is $1K to $3K a year per listing.

Average price

$10.67under the $15 to $100 sweet spot

Price range

$5.46–$21.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #609 within Planners, Refills & Covers. It carries 2,470 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

6.1%

Average rank

#609in Planners, Refills & Covers

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

2,470per listing

Listings tracked

89

21 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

7Amazon's first-year sales bar

Average brand age

35 months