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gratitude journal for women 2023

Skip it

A small market ($34K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 10Conversion 40Competition 25Returns 77Price range 62Avg price 56Brand share 55Review moat 52Quality gap 21

Returns

Great1.9%

return rate — above 5% kills the launch gate

Price range

Good$7.24–$27.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.68

avg listing price — sweet spot $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Good1,438.69

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Competition

Bad70%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-30.4%

90-day search growth — must beat 0% to launch

Market size

Bad$34K

$34K/yr · 84K searches

According to Flapen's Amazon United States niche tracking, gratitude journal for women 2023 is a $34K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 34/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

gratitude journal for women 2023 market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
$63K–$76K
units × avg price
Conversion rate
3.2%
Avg BSR
#163
Page quality
0%
Prime
100%
Sponsored
94%
Out of stock
14.2%
Avg brand age
30 months
Avg seller age
177 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

14 falling

Sellers

88

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

22%

  • GOSSIP FOX28%
  • Intelligent Change16%
  • ZICVIBE12%
  • ZICPERY8%
  • The Gratitude Journal8%
  • GOLDPEI6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -30.4% search growth over the last 90 days.
5K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.7×

Top gratitude journal for women 2023 search terms

  • daily gratitude journal38K/yr
  • the gratitude journal24K/yr
  • grateful journal13K/yr
  • journal gratitude5K/yr
  • graditude journal2K/yr
  • gratitude journal notebook1K/yr
All search terms

Top gratitude journal for women 2023 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$7K30%$10K40%$14K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about gratitude journal for women 2023

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“The quality of the book is great”

Ease Of Use14%

“easy to use”

Design-Overall12%

“the overall design is clean and elegant”

Value For Money10%

“Its so affordable”

Paper Quality9%

“nice paper quality”

Writing Experience4%

“Its an easy way to journal in the AM and PM”

Instructions/User Manual/Troubleshooting4%

“The prompts are simple”

Fun/Entertainment Experience4%

“They are colorful and engaging”

Advertised Vs Actual Product4%

“Product fits description”

Durability3%

“Very durable”

What buyers complain about

Writing Experience21%

“Its like it was made for small handwriting only”

Advertised Vs Actual Product13%

“Except for a problem with the listing images”

Size-Overall11%

“Too small”

Design-Overall7%

“The layout does not feel intentional at all”

Paper Quality7%

“there are definitely not enough pages to do it everyday”

Adhesion/Stickiness6%

“The sticky substance residue is horrible”

Quality-Overall6%

“The quality of the exterior/cover seems a little less substantial”

Office Usability6%

“Good product, not for a lot of journaling/writing”

Value For Money2%

“Not worth the price at all”

Top return reasons

Advertised Vs Actual Product18%
Value For Money17%
Size-Overall16%
Quality-Overall7%
Instructions/User Manual/Troubleshooting5%
Color5%
Paper Quality3%
Functionality-Overall3%
Product Condition3%
Gifting Purpose2%

Common questions

Is gratitude journal for women 2023 profitable to sell on Amazon United States?
The niche generates $34K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -30.4%. Flapen's verdict: Skip it (34/100).
How competitive is the gratitude journal for women 2023 niche?
14 brands and 88 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in gratitude journal for women 2023?
Top complaints mined from reviews: Writing Experience, Advertised Vs Actual Product, Size-Overall. The return rate is 1.9%.
When does demand for gratitude journal for women 2023 peak?
Demand peaks in Jan–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the gratitude journal for women 2023 niche?
Listings span $7.24–$27.52; the average listing price is $12.68 (sweet spot $15–$100). The average incumbent carries 1,439 reviews — the moat a new listing must climb.