diamond painting bookmarks
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Incredible38%top-5 brand share — no brand owns this niche
Review moat
Great297.13avg incumbent reviews — the moat a new listing must climb
Competition
Great31%top-5 click share — an open shelf
Avg price
Good$12.49avg listing price — sweet spot $15–$100
Price range
Good$6.25–$24.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$187K$187K/yr · 642K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-7.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, diamond painting bookmarks is a $187K/yr Amazon United States market (642K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Jan. Verdict: Worth a look — 57/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
diamond painting bookmarks market data
- Units sold / yr
- 20K–25K
- avg 100–250/product
- Revenue / yr
- $250K–$312K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #1,104
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 93%
- Out of stock
- 3.4%
- Avg brand age
- 21 months
- Avg seller age
- 193 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
43 falling
Sellers
48
Top-5 brand share
38%
Top 20: 82%
Top-5 click share
31%
Top 20: 62%
Open market
57%
- Wivico9%
- icceemee8%
- Focart8%
- AiYuanzsh7%
- CRASHOT6%
- Sitsink5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top diamond painting bookmarks search terms
- diamond art bookmarks275K/yr
- diamond painting bookmarks95K/yr
- diamond art bookmarks for adults73K/yr
- diamond art bookmark29K/yr
- diamond art book marks28K/yr
- diamond art bookmark kits16K/yr
- bookmark diamond art14K/yr
- diamond dot bookmarks14K/yr
- diamond painting bookmark10K/yr
- diamond painting bookmark kits11K/yr
Top diamond painting bookmarks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
icceemee 4 pcs Oil Painting Themes Diamond Painting Bookmarks DIY Diamond Art Kits for Adults Book Corner - Protecting Bookmark Craft Supplies Kits for Book Lovers
icceemee$12.604.6★53 rev
4 Pieces Diamond Painting Bookmarks for Adults Plant Bookshelf Design 5D Rhinestone Art Bookmark Kits Beautiful DIY Diamond Art Bookmarks with Tassels Crafts Gifts Supplies
AiYuanzsh$12.244.8★115 rev
Focart 4 Pack Book and Flower Diamond Painting Bookmark Kits Special Shaped Diamond Art Bookmarks with Pendant DIY Handmade Crafts Home Office Supplies Reading Bookmark for Book Lovers
Focart$11.284.8★94 rev
WIVICO 4 pcs Diamond Painting Bookmarks DIY Diamond Art Kits for Adults Book Corner - Protecting Bookmark Craft Supplies Kits for Book Lovers(Mandala)
Wivico$9.084.6★1,496 rev
8 Pcs Bow Diamond Art Bookmarks Kit with Tassels Cute Pink Diamond Painting Bookmarks for Women Book Lovers DIY Bookmark Making Kit for Adults Beginners Aesthetic Crafts
CRASHOT$14.614.6★161 rev
Newest
by launch date
4 Pcs Flower Diamond Painting Bookmark for Books Journals PlannersDIY Diamond Art Kits for Reading Women & MenBeautiful Book Marks Gifts for Book LoversReading Accessories for Adults & Kids
VYRANA$12.5311 rev
8 Pcs Bow Diamond Art Bookmarks Kit with Tassels Cute Pink Diamond Painting Bookmarks for Women Book Lovers DIY Bookmark Making Kit for Adults Beginners Aesthetic Crafts
CRASHOT$14.61161 rev
icceemee 4 pcs Oil Painting Themes Diamond Painting Bookmarks DIY Diamond Art Kits for Adults Book Corner - Protecting Bookmark Craft Supplies Kits for Book Lovers
icceemee$12.6053 rev
8 Pcs Gothic Skeleton Diamond Art Bookmarks Kit Skull Halloween Diamond Painting Bookmarks with Tassels for Adults DIY Horror Book Mark Craft Set for Women Men Reading Lovers
CRASHOT$14.66161 rev
Focart 4 Pack Book and Flower Diamond Painting Bookmark Kits Special Shaped Diamond Art Bookmarks with Pendant DIY Handmade Crafts Home Office Supplies Reading Bookmark for Book Lovers
Focart$11.2894 rev
Trending
90-day click momentum4 Pcs Flower Diamond Painting Bookmark for Books Journals PlannersDIY Diamond Art Kits for Reading Women & MenBeautiful Book Marks Gifts for Book LoversReading Accessories for Adults & Kids
VYRANA$12.534.7★
Focart 4 Pack Diamond Painting Bookmark Kits of Sun and Moon Special Shaped Diamond Art Bookmarks with Pendant DIY Handmade Crafts Home Office Supplies Reading Bookmark for Book Lovers
Focart$11.305.0★
Sitsink Scenery Diamond Art Bookmarks - 6 Pcs Sunset Diamond Painting Bookmark Kits with Tassels Sunrise DIY Gem Art Rhinestone Crafting Kit for Adults Women
Sitsink$14.824.5★
icceemee 4 pcs Oil Painting Themes Diamond Painting Bookmarks DIY Diamond Art Kits for Adults Book Corner - Protecting Bookmark Craft Supplies Kits for Book Lovers
icceemee$12.604.6★
Ireer 6 Pcs Cross 5d Diamond Art Bookmarks for Adult DIY Painting Kit Christmas Religious Christians Gifts Crystal Cross Diamond Keychain for Reading Lover Home Office DIY Crafts 6 Styles
Ireer$10.254.6★
What buyers say about diamond painting bookmarks
What buyers praise and complain about, mined from review topics.What buyers love
“EASY TO USE”
“Fun and easy to make”
“Good variety”
“Colors are beautiful”
“great for gifts”
“Beautiful designs, easy to complete”
“good stickiness”
“Exactly as described”
“it creates a nice shine”
“Worth the money”
What buyers complain about
“The glue doesnt work”
“But it was chunky”
“love these only one problem the quality is not consistent”
“The bottle is small”
“I found it difficult to use”
“but absolutely no directions”
“Also, some seams were coming apart, due to the tangled threads”
“They have no strength in the magnet”
“Dried in about 2 hours”
“There is no color”
Top return reasons
Common questions
- Is diamond painting bookmarks profitable to sell on Amazon United States?
- The niche generates $187K/yr across 71 tracked products. 2 of 26 products launched in the last 360 days are still selling. 90-day search growth is -7.4%. Flapen's verdict: Worth a look (57/100).
- How competitive is the diamond painting bookmarks niche?
- 43 brands and 48 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 38% of demand.
- What do buyers complain about in diamond painting bookmarks?
- Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Quality-Overall. The return rate is 0.5%.
- When does demand for diamond painting bookmarks peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the diamond painting bookmarks niche?
- Listings span $6.25–$24.91; the average listing price is $12.49 (sweet spot $15–$100). The average incumbent carries 297 reviews — the moat a new listing must climb.