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53

desk calendar july 2024-2025

Worth a look

Shows low returns (1.2%), but a small market ($21K/yr) keeps it on the watch list.

Market size 5Growth 47Conversion 29Competition 89Returns 91Price range 59Avg price 45Brand share 90Review moat 62Quality gap 24

Returns

Great1.2%

return rate — above 5% kills the launch gate

Brand share

Great45%

top-5 brand share — no brand owns this niche

Competition

Great26%

top-5 click share — an open shelf

Review moat

Good1,022.63

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.17–$30.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+17.7%

90-day search growth — must beat 0% to launch

Avg price

Okay$11.41

avg listing price — sweet spot $15–$100

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$21K

$21K/yr · 81K searches

According to Flapen's Amazon United States niche tracking, desk calendar july 2024-2025 is a $21K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jan–Jul–Aug–Dec. Verdict: Worth a look — 53/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

desk calendar july 2024-2025 market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$46K–$57K
units × avg price
Conversion rate
2.3%
Avg BSR
#106
Page quality
0%
Prime
99%
Sponsored
92%
Out of stock
21.2%
Avg brand age
25 months
Avg seller age
166 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

52 falling

Sellers

72

Top-5 brand share

45%

Top 20: 78%

Top-5 click share

26%

Top 20: 55%

Open market

51%

  • Hadley Designs12%
  • ZICOTO12%
  • SUNEE8%
  • GuassLee8%
  • Taja5%
  • ZOIIWA4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.7% search growth over the last 90 days.
20K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Jul, Aug, Dec · busiest ÷ quietest = 14.3×

Top desk calendar july 2024-2025 search terms

  • desk calendar teacher12K/yr
  • small calendar for desk11K/yr
  • desktop planner10K/yr
  • academic desk calendar5K/yr
  • aesthetic desk calendar5K/yr
  • cute calendar for desk6K/yr
  • 2025-2026 desk calendar large 22x175K/yr
  • 22x17 desk calendar 2025-202612K/yr
  • desktop calendar 2025-2026 large3K/yr
  • small desk calendar 2024-2025114/yr
All search terms

Top desk calendar july 2024-2025 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4294%$8586%$1K8%$2K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about desk calendar july 2024-2025

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“Love the size”

Document Organizing/Classification14%

“Great organizer”

Quality-Overall10%

“Excellent product”

Office Usability10%

“Perfect for office desk”

Advertised Vs Actual Product6%

“As described”

Paper Quality5%

“Lovely paper”

Design-Overall5%

“Cute design”

Value For Money5%

“Good value for the money”

Ease Of Use5%

“Ease of use”

Color3%

“It's very colorful”

What buyers complain about

Size-Overall27%

“Also, the squares are small”

Paper Quality7%

“the only thing Im not happy is that is not paper its a different quality”

Advertised Vs Actual Product5%

“Not as advertised”

Flatness4%

“Not flat”

Quality-Overall3%

“Bad quality”

Value For Money3%

“Little high on price”

Print Quality3%

“Print way to small”

Writing Experience3%

“The squares to write in are a little small”

Color2%

“It also has a weird green tint”

Office Usability2%

“too small for my desk”

Top return reasons

Size-Overall69%
Advertised Vs Actual Product9%
Value For Money3%
Functionality-Overall3%
Paper Quality2%
Flatness1%
Quality-Overall1%
Color1%
Design-Overall1%
Print Quality1%

Common questions

Is desk calendar july 2024-2025 profitable to sell on Amazon United States?
The niche generates $21K/yr across 83 tracked products. 21 of 29 products launched in the last 360 days are still selling. 90-day search growth is +17.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the desk calendar july 2024-2025 niche?
52 brands and 72 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in desk calendar july 2024-2025?
Top complaints mined from reviews: Size-Overall, Paper Quality, Advertised Vs Actual Product. The return rate is 1.2%.
When does demand for desk calendar july 2024-2025 peak?
Demand peaks in Jan–Jul–Aug–Dec; the busiest month runs 14.3× the quietest.
What does it cost to enter the desk calendar july 2024-2025 niche?
Listings span $4.17–$30.76; the average listing price is $11.41 (sweet spot $15–$100). The average incumbent carries 1,023 reviews — the moat a new listing must climb.