Daytimer Refills 2023

Shoppers searched for this 308K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $396K a year.

Searches, last 12 months

308K

Growth, 90 days vs prior 90

-25.5%

Conversion, latest week

2.6%

Market size, estimated

$396Ka year

Peak month

December3.3× the quietest month

Top search term

franklin covey planner96K searches a year

Listings sell for $50.20 on average, from $7.21 to $134.34. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $50.20 that is $5K to $13K a year per listing.

Average price

$50.20inside the $15 to $100 sweet spot

Price range

$7.21–$134.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$5K–$13K

Returns

2.6%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #1,037 within Binders & Binding Systems. It carries 1,225 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

55%

Out of stock, average day

19.8%

Average rank

#1,037in Binders & Binding Systems

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

1,225per listing

Listings tracked

67

18 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

8Amazon's first-year sales bar

Average brand age

44 months